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CRM Manager
Il y a 3 mois
Animés par des valeurs communes, chez Septeo, **on est ensemble, on fait ensemble et on transforme ensemble**.
Et les résultats sont là : aujourd'hui, nous sommes le **8ème plus grand éditeur de logiciels en France** au classement **Truffle 100 **et **9ème** au **FW500**. Notre ambition ne s'arrête pas là. Nous souhaitons devenir incontournable en Europe. Que Septeo soit sur toutes les lèvres.
Nous sommes déjà présents, **derrière chaque moment de vie**, grâce aux logiciels que nous développons, mis à la disposition de millions de femmes et d'hommes : un achat immobilier, un mariage, une création d'entreprise, un voyage... C'est une sacrée responsabilité finalement. C'est la nôtre. Et peut-être bientôt la vôtre.
**Prêt(e) à faire partie de l'aventure ?**
**Description du poste**
Ce que nous pouvons accomplir ensemble:
Au sein de la direction Marketing & Communication du pôle HR, vous accompagnerez la migration, l'évolution et le support des CRM utilisés par les Business Units (Hubspot, Pardot, SalesForce).
**Votre quotidien**:
- Gérer des campagnes marketing pour l'ensemble des BU du pôle et s'assurer de la bonne remontée des informations dans l'outil Salesforce afin que la force commerciale dispose de toutes les informations
- Coordonner la mise en œuvre des parcours de Marketing automation commerciaux (Conquête, outbound) en collaboration avec l'équipe commerciale.
- Créer de nouveaux parcours automatiques pour maximiser l'engagement des fonctionnalités (fidélisation, upsell)
- Piloter la mise en œuvre de bout en bout des campagnes CRM à destination des cibles prioritaires (Nurturing) avec une méthodologie de test & learn.
- Valider, dans le cadre des campagnes d'acquisition, les plans de tracking et monitore les flux de données vers notre outil CRM pour assurer la cohérence et la qualité de la data.
- Mettre en œuvre les reporting de performances des campagnes, analyses et recommandations.
- Être garant:
- Des bonnes pratiques CRM
- Des règles RGPD et du consentement marketing et commercial
**Qualifications**
Ce poste est fait pour vous si:
- Vous avez 3 à 4 ans d'expérience en tant que CRM manager ou rôle similaire, idéalement au sein d'une entreprise de logiciel en Saas ou Tech
- Vous avez déjà utilisé Hubspot Marketing ou un autre outil de CRM automation ;
- Vous disposez de bonnes connaissances techniques et métier : Affinité avec la data, gestion de campagnes marketing et communication, connaissance des KPI's clefs du marketing clients : cycle de vie, segmentation clients, ,
- Orienté(e) business, vous êtes doté(e) d'un fort esprit d'analyse et d'une grande rigueur
- Vous avez démontré votre capacité à vous adapter à des environnements changeants et à anticiper les besoins de vos clients
- Vous disposez d'un bon sens relationnel qui vous permet de travailler en transversal avec l'ensemble des parties prenantes.
**Informations supplémentaires**
Rejoindre Septeo, c'est aussi:
- Grandir et s'épanouir grâce à un parcours de formation personnalisé, des opportunités de mobilité interne et la possibilité de s'auto-former via notre plateforme Udemy
- Vivre une aventure humaine, échanger et partager autour d'évènements thématisés (afterworks, sport, RSE, séminaires, etc.)
- Rejoindre un collectif qui prend soin des autres et s'engage en faveur de l'égalité des chances, la diversité et l'inclusion
Un process de recrutement en 3 étapes:
- Un premier échange téléphonique avec un(e) chargé(e) de recrutement pour vous présenter le poste et ses missions, en savoir plus sur vous.
- Un second entretien avec un double objectif : vous présenter notre groupe et ses valeurs, mais aussi connaitre vos motivations et l'adéquation de votre projet professionnel avec le poste proposé.
- Enfin un dernier entretien sera l'occasion de rencontrer votre futur(e) manager, faire un focus métier et valider l'ensemble de vos compétences.
**Vous faites quoi lundi ?
