Brand Messaging Analyst, Market Research

Il y a 4 mois


Courbevoie, France IQVIA Temps plein

IQVIA, fort de ses 86,000 collaborateurs à travers le monde, est leader dans les informations (recueil, du traitement et de l’analyse des données de Santé), les technologies innovantes et les services de recherche clinique dans le secteur de la santé.

Issue de la fusion entre IMS Health et Quintiles, IQVIA développe la science des données humaines en combinant la rigueur analytique et la précision des données pour répondre aux enjeux des évolutions du monde de la santé. IQVIA délivre des analyses décisionnelles uniques grâce au croisement de big data, de développements technologiques, de méthodologies d’analyses et d’une expertise pointue du domaine de la santé.

Ces expertises permettent aux entreprises des sciences de la vie de repenser leur approche du développement clinique à la commercialisation de leurs produits et d’innover rapidement.

**Missions**:

- ** Gestion et production de l’étude « Zoom » consistant à analyser la perception des messages retenu par les médecins sur les produits dans plusieurs aires thérapeutiques**:

- ** Les sujets abordés sont : Analyses argumentaires, rapport de synthèse sur l’actualité des produits, sur le positionnement des concurrents, et l’impact de la communication des laboratoires sur les professionnels de santé**:

- ** Veille continue des remontées de notre panel interne sur tous les canaux de communication (incluant le digital) sur les marchés confiés**:

- ** Participation aux projets d’innovation concernant l’évolution de notre offre**:

- ** Force de proposition sur l’optimisation des process de production**:

- ** Collaboration avec les commerciaux, suggestions de reventes liées à l’actualité des marché, gestion des questions clients, présentations de résultats**:

- ** Gestion d’études multi-pays**:
**Formation**
- Bac +4/5 en sciences, biologie ou autres domaines en rapport avec la santé
- Vous possédez 1 à 2 ans d’expérience dans la santé et/ou l’univers des études de marché

**Connaissances/compétences** requises**:

- Fort intérêt pour le domaine de la santé et pour la communication des médicaments, secteur en pleine mutation
- Fort esprit de synthèse et de sens du détail
- Connaissances science de la vie (contexte marchés, vocabulaire médical)
- Compétences rédactionnelles, qualités d’analyse et de synthèse
- Capacité à travailler en équipe, à partager ses connaissances
- Rigueur et organisation
- Autonome, curieux, force de proposition et sens du service client
- Maitrise du pack office (power point, Excel).
- Bon niveau d’anglais

**Localisation**:
Tour D2, 17 bis place des Reflets, 92400 Courbevoie, Esplanade de la Défense


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