Brand Manager
il y a 3 jours
Avec OpenClassrooms, vous avez l'opportunité de développer vos compétences en marketing et en gestion de marque dans un environnement dynamique et innovant.
Missions- Conception et pilotage de la stratégie média pour atteindre les objectifs de la marque
- Mise en place et activation des campagnes SEA et Display pour augmenter la visibilité et la notoriété de la marque
- Gestion des campagnes : suivi et optimisations des enchères pour maximiser les résultats
- Support à la réalisation des reportings et bilans de campagne pour évaluer les performances
- Analyse des performances sur la base d'indicateurs définis en amont pour identifier les axes d'optimisation
- Proposition d'axes d'optimisation des dispositifs pour améliorer les résultats
- Management de la relation client pour garantir la satisfaction et la fidélité
- Maîtrise des outils de marketing numérique (SEA, Display, etc.)
- Connaissance des technologies digitales et de la gestion multicanale des relations clients
- Compétences analytiques et rédactionnelles pour évaluer les performances et rédiger des rapports
- Capacité à travailler en équipe et à communiquer efficacement avec les interlocuteurs
- Maîtrise de Google Workspace (Sheets, Slides) ou Pack Office (Excel, Powerpoint)
- Poste basé à Clichy (Île-de-France)
- Travail en hybride
- Rythme d'alternance et présence en entreprise
Si vous êtes motivé et passionné par le marketing et la gestion de marque, nous vous invitons à postuler à ce poste de Brand Manager - Alternance chez OpenClassrooms.
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