Regional Marketing Manager

il y a 10 heures

Paris, Île-de-France Docebo Temps plein
Regional Marketing Manager for France and Benelux

We're seeking a seasoned marketing professional to lead our regional marketing efforts in France and Benelux. As a Regional Marketing Manager, you will be responsible for developing and executing marketing strategies that drive revenue growth and support our regional sales strategy.

Key Responsibilities:
  • Demand Planning & Execution: Create a localized integrated revenue marketing plan that supports regional sales goals.
  • Digital Ownership: Own web performance for the FNB region and advocate for improvements that support conversion paths and optimizations.
  • Regional Marketing Execution: Identify, plan, track, and report on pipeline drivers for the region, including owned media, co-marketing, digital programs, event strategy, ABM, and email campaigns.
  • Influencer & Co-marketing: Proactively find opportunities to increase Docebo's share of voice in the region and spearhead regional influencer marketing and co-marketing efforts.
  • Team Collaboration: Partner with global marketing teams to localize demand gen, digital, and lifecycle programs where possible and needed.
  • Regional Insights: Become the go-to person for regional end-to-end audience understanding, including why we win/lose in the region and what's performing well.
  • Social Proof: Help drive and coordinate the creation of customer case studies and success stories.
Requirements:
  • Experience in a similar role within a B2B SaaS organization.
  • Demand savviness and ability to educate yourself on the way buyers buy today.
  • Clear, eloquent communication skills in French and English (verbal and written).
  • Proficiency in tools like Google Analytics, Salesforce, Chili Piper, HubSpot, Tableau, etc.
  • Revenue mindset and ability to roll up sleeves to execute.
  • Prior experience collaborating with sales teams, preferably within SaaS enterprise.
  • Experience working closely with global marketing teams to build out and execute regional programs.
  • Expertise in your field with minimal guidance needed to get projects rolling.

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