Digital Marketing Product Manager

il y a 4 semaines


Paris, Île-de-France SGS Société Générale de Surveillance SA Temps plein

Key Responsibilities

As a Digital Marketing Product Manager at SGS Société Générale de Surveillance SA, you will be responsible for developing and implementing our digital marketing strategy across our e-commerce platforms. This includes managing central marketing initiatives, team management, and ensuring the framing, prioritization, and deployment of new digital marketing projects and campaigns.

  • Lead on central marketing initiatives and team management, ensuring the framing, prioritization, and deployment of new digital marketing projects and campaigns.
  • Implement international digital marketing actions, communication strategies, campaigns, KPI definition, and other processes to achieve business and marketing objectives.
  • Optimize the SEO performance of our e-commerce platforms and manage paid advertising campaigns from A to Z.
  • Coordinate advertising campaigns via Google, LinkedIn, and Meta.
  • Ensure the product management of our Digital Marketing tools, including Eloqua, Mailjet, AB Tasty, SEO, and advertising tools.
  • Maintain and enrich digital marketing key assets, including segmentation, data engineering, and marketing dashboards on Salesforce and Power BI.
  • Develop customer knowledge, analyze campaign results, and make recommendations.
  • Train and guarantee functional support to subsidiaries on digital marketing tools.
  • Coordinate service providers, monitor the budget, and ensure ROI.

Required Profile

To succeed in this role, you will have the following skills and experience:

  • Qualified lawyer with at least 8 years of relevant working experience within a reputable law firm and/or in-house within an international organization/financial institution.
  • Solid knowledge of privacy and outsourcing rules and regulations and understanding of how these apply for an international group of companies operating in a financially regulated environment.
  • Exceptional interpersonal, communication, and influencing skills required to be effective across all levels in and outside of the international organization.
  • A can-do mentality and ability to act swiftly in a fast-paced environment while maintaining the highest levels of quality, confidentiality, reliability, and integrity.


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