Sports Marketing Director
il y a 1 semaine
Company Overview
DAZN is a leading global sports streaming platform, providing fans with access to a wide range of live sports and original content.
We are seeking an experienced and dynamic professional to join our team as Sports Marketing Director - France. As the head of consumer marketing, you will play a pivotal role in shaping the brand presence and driving growth for DAZN in France.
This role is crucial to achieving both commercial and marketing objectives, including driving brand awareness, engagement, and subscription growth. The successful candidate will oversee creative development, social media, content marketing, and partner marketing, ensuring alignment with both local and global strategies.
Job Description
- Creative Campaigns: Lead the development and execution of creative campaigns for both acquisition and CRM, ensuring high quality and effectiveness.
- Social Media & PR: Activate brand and campaigns across owned social channels, influencers, and PR activities.
- Content Marketing: Plan and optimize content marketing strategies to drive engagement across all platforms.
- Partnerships: Collaborate with partner marketing teams to ensure alignment and optimize marketing programs.
Salary
The estimated salary for this position is £80,000-£100,000 per year, depending on experience.
Required Skills and Qualifications
- 8-10 years experience in Sports Marketing, Entertainment with deep understanding of Subscription models.
- Proven track record in consumer marketing, particularly within a subscription-based business.
- Expertise in creative campaign development, social media strategy, and partner marketing.
- Data-driven mindset with the ability to translate metrics into actionable strategies.
- Fluent English and French.
Benefits
DAZN offers a competitive benefits package, including access to DAZN, pension contributions, and a healthcare scheme.
Others
Please note that our Talent Acquisition team and some Hiring teams are based in the UK, so parts of the recruitment process will be in English. Please also upload your resume in English.
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