Global Senior Brand Manager
il y a 1 mois
The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow®, Kiri®, Babybel®, Boursin® Nurishh®, Pom'Potes® and GoGo squeeZ®, as well as some 30 local brands. Together, these brands helped the Group generate sales of €3.6 billion in 2022.
Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you
Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Them come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project
#IWorkForAllForGood
LOCATION & REPORT
- Based in Suresnes
- Reporting to Babybel Global Platform Director
MAIN DUTIES
Within the Babybel Global Platform Team you will contribute to the development of strategic innovation and core business to grow volumes, turnover and margin. You will be directly reporting to the Global Platform Director.
You will lead innovation and renovation projects from exploration to launch stage in strong partnership with countries, R&D team, and factories, with a particular focus on breakthrough innovation. You will help Babybel create experiences of playful goodness for consumers around the world
DETAILED RESPONSIBILITIES
Market dynamics
- Understand consumer needs and competitive environment in key markets.
- Understand key market, customer, and category trends to recommend business opportunities.
- Benchmarking innovations against key competitors and inspiring brands.
- Analyzing panels and obtaining new insights on innovation & renovation opportunities.
Positive inno-reno
- Leverage research to identify key consumer insights and translate into actionable strategy.
- Lead breakthrough innovation and renovation projects (as project manager or key contributor), partnering with local markets and central teams to build strategic recommendation and executing against it through non-hierarchical management.
- Challenge and approve innovation & renovation countries’ requests, ensuring the strategic relevance of the requests, always encouraging possible synergies and guaranteeing the P&L outcomes.
Team management
- Manage one team member, including support on projects and coaching on development.
PROFILE
- Minimum business or marketing bachelor’s degree required.
- Minimum of 6 years of working experience in CPG marketing or other relevant experience.
SPECIFIC SKILLS OR QUALIFICATIONS
Leadership skills
- Demonstrated strong leadership skills: Drive and accelerate transformation, Dare to innovate, Unconditional collaboration, Demonstrate agility and resilience.
- Learning mindset: Ability and curiosity to learn, Work withing a multicultural environment, interacting with teams in multiple time zones including North America, Europe, and Asia.
Business & marketing skills
- Knowledge of product value drivers (nutrition, CSR, …)
- Strong data processing skills especially in the context of strategic, category, retailer, competitive and consumer insights (Nielsen/IRI preferred) as well as P&L forecast and management
- Strong project management skills in the context of innovation and renovation pipeline management: mastery of Agile methods, ability to manage complexity (number of projects and/or countries)
Language skills
- Fluent in English. French is appreciated.
If you think that this job is for you, please click now on the button "Apply". The recruitment team of your site will contact you very soon.
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