Client Programs Manager
il y a 4 jours
The Client Programs Manager is responsible for managing and coordinating the re-use of transversal Client Development assets across all streams within the Maison Business. This role involves close collaboration with various departments and divisions, including LVMH Digital and IS&T teams, to ensure the successful implementation and optimisation of Client Development strategies.
The ideal candidate will have strong project management skills, a deep understanding of CRM and Client Activation processes, and the ability to lead cross-functional projects.
Key Responsibilities:
Asset Management and Coordination
Oversee the re-use and coordination of transversal Client Development assets across all streams, including Clienteling, Client Activation, New Client Journeys Design, Client AI & Data algorithms, and Playbook roductions.
Ensure the consistent application and updating of the Client Lifecycle across the organisation.
Program Design and Implementation
Key contribution to design and monitoring of new assets, ensuring they align with the overall Client Development strategy.
Drive adoption of playbooks and demo materials, including documentation and videos, to support the implementation of Clienteling, CRM AI, and marketing automation strategies.
Evangelisation and Training:
Promote the adoption and utilisation of Client Development assets within the Group, Divisions, Regions, and Maisons.
Conduct training sessions, demos, and workshops to evangelise the use of CRM tools and assets across the organisation.
Performance Tracking and Reporting:
Track the adoption and performance of Client Development initiatives, providing regular updates and reports to senior management.
Follow up and manage relationships with key partners to ensure the continuous improvement of Client Development programs.
Guide and support Maison business teams throughout the implementation phase until Go live.
Cross-functional Collaboration
Lead Client Development initiatives for transversal Group projects, working closely with internal teams including LVMH Digital, IS&T (Product Owners, Stream Leads, IS CRM & Clienteling), and other relevant stakeholders.
Ensure seamless communication and collaboration between teams to drive the success of Client Development programs.
Prepare and manage Division Steer Cos.
Maison Success Management
Manage the success and satisfaction of Maisons by ensuring that their journeys are optimised and aligned with the overall business objectives.
Collaborate with Clienteling, CRM and Marketing Automation teams together with IS&T to industrialise Maison onboarding.
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