cdi - sportstyle marketing campaign activation specialist wm

il y a 4 semaines

Annecy, Auvergne-Rhône-Alpes, France Salomon Temps plein

As a key contributor to Salomons marketing efforts the Marketing Campaign & Activation Specialist is responsible for developing and executing seasonal campaign activations delivering integrated marketing toolboxes and ensuring 360 coordination across all consumer touchpoints. From identifying trends and insights to managing content creation budget planning and logistics the position plays a crucial role in shaping impactful brand experiences and optimizing campaign performance.

  • Contribute to the creation and/or of seasonal concepts
    • Develop relevant and differentiated seasonal campaign activations
    • Benchmark competitors
    • Codefine specific insights / trends / consumer traits  
    • Deliver appropriate content as part of global campaign (competition event campaign etc.
      • Define and deliver seasonal toolboxes
      • Develop guidelines for all consumer touch points (e.g. shops digital sports marketing public relations photos/videos etc.
      • Ensure planning budget management and timely delivery of integrated marketing toolboxes
      • Codevelop specific content (window display product graphics technologies and campaigns product photos etc.
      • Share updates to countries throughout the marketing process (sellin sellthrough sellout)
        • Coordinate with marketing specialists (shops digital sports marketing public relations photos/videos) to maximise 360 integration
          • Coordinate contracts with external providers and related internal services

Specific activities:

  • Integrate in logistics systems all developed tools
    • Establish references
    • Coordinate suppliers and logistics services
    • Monitor stocks and restock accordingly
      • Consolidate and share reports linked to campaign performance

Qualifications :

  • At least 4 to 5 years of experience in marketing and communication or specific expertise ideally in the sports sector / sportwear company
  • Good command of Pack Office
  • Must be creative and results oriented while working with high energy
  • Excellent presentation skills with the ability to inspire and communicate
  • Flexible project management style with the ability to quickly adapt in an international environment

Foreign languages:  Written and oral English fluency required. French is a plus.

Transversal competencies :

  • Communication : Good emotional intelligence to be able to adapt style accordingly to different circumstances and audiences. Able to pick up on clues and respond effectively.
  • Collaboration : Volunteers help or ideas to benefits colleagues. Shares best practices across business units or functions.
  • Market Knowledges : Sees emerging market trends and implications for customers and can identify emerging customer groups. Able to identify emerging competitors and their impact along with competitors strengths and weaknesses
  • Customer Focus : Advocates for the customer even at shortterm cost to own company in the interest of longterm benefit to both. Is a trusted advisor to the customer and is included in strategiclevel discussions to enhance customers own offering

Integrity and trust: Respect corporate values and the duty of confidentiality.

Additional Information :

What We Offer

  • Permanent Contract
  • MediCash Health Coverage from day one
  • Personal Pension Plan
  • Discounts on AmerSports products including Salomon Arcteryx Peak Performance Atomic and Wilson from day one
  • Life Insurance

Located in Annecy.

Remote Work :

No

Employment Type :

Contract

Key Skills
HR & Payroll,Instrument,Corporate Sales,Corporate Risk Management,Administrative Services,Database Administration
Experience: years
Vacancy: 1

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