Consumer & Market Research Manager (F/H)/nb)
il y a 1 semaine
**Company Description**
Ubisoft’s 19,000 team members, working across more than 40 locations around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving game changing challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us Create the unknown
We are looking for an GSI Manager to join our team whose mandate is to help Ubisoft decision-makers inform their brand and product strategy through deep expertise in consumer and market research. As a Global Strategic Insights Manager, you’ll oversee the monitoring of several products by conducting research from conception to post-launch and you’ll advise and support the development of brands.
You'll then work with a wide scope of internal experts and external partners, to transform 360 data into insights and strategic guidance..
**As such, those would be your Responsibilities**:
- Collect and leverage a great variety of data sources (qual, quant, tracking, sales, viewership etc.) to monitor games’ status and potential at various stages of development;
- Collaborate with the department's other areas of expertise (Strategic Planning, Market, entertainment & social Trends, Data Science, Portfolio Management, Mobile, etc.) to produce & present 360 reports;
- Propose actionable learnings and strategic recommendations to various Ubisoft teams in a clear and concise manner;
- Set up consumer research studies on CRM or on external panels: preparing research briefs based on stakeholders’ objectives, writing & programing questionnaires, preparing stimuli, monitoring the fieldwork, verifying and analyzing results;
- Contribute to improve existing and develop new research methodologies and tools.
**Qualifications**
To succeed in this position, you will have one or several previous experiences in market research, data analysis, brand management, or brand strategy, ideally in the entertainment, media, or tech industries;
If you'd like to join us and take up this challenge, and you recognize yourself in the following statements, then don't hesitate
- You already have an experience in qualitative, quantitative, and mixed research methods either in a research institute and/or within a marketing research department;
- You have a good ability to synthesize research results into impactful recommendations for product and business teams;
- You have a proven ability to handle large and/or complex research projects with multiple stakeholders and vendor management;
- You have previously used Qualtrics (or equivalent) and SPSS (or equivalent);
- Your English & French skills are fluent.
- An interest and understanding of the gaming industry is a plus.
**Additional Information** Ubisoft's perks**
Profit Sharing, yearly company saving plan. 25 paid time off + 12 additional paid days off. 50% of your Navigo pass is paid by the company, lunch vouchers (9€/day), healthcare for you and your family, and lots of Ubisoft additional perks.
Maternity leaves of 20 weeks, paternity/co-parental leaves of 7 weeks.
Our brand new office is located in Saint Mandé, (Metro line 1, Saint Mandé station). Gym available in the building. Ability to work remotely.
**Recruitment process**
- [30 minutes]: phone call with a recruiter,
- [60 minutes]: interview with the manager and a recruiter,
- [60 minutes]: interview with the VP, Global Strategic Insights.
**Additional Information**
Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability, or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers’ community.
The job reports to the International HQ.
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