Digital Marketing and Events Associate
Il y a 7 mois
Build something new with a world-class team.
At Genesys, we allow our employees to make their mark by entrusting them to make decisions and do what they’ve been hired to do: their very best. Your potential is waiting; why are you?
Job Description : Marketing digital et évènementiel
Job Title:Chargé (e) en Marketing digital et évènementiel
Department & Team: Direction Field marketing France et Nouvelle Afrique
Location: Issy les Moulineaux
Summary:
This job function aims to support Genesys' operational marketing development strategy on medium and large companies sizes. This consists of defining and carrying out lead generation operations through the promotion and enhance-ment of Genesys omnichannel offers to identify new sales projects and support the activity of several sales teams. You will discover the whole operation of a human-sized company (70 employees in France, 10 in Africa) and the use of communication tools in Inbound marketing and very innovative ABM campaign (Salesforce, Zoom, Tableau, Wordpress, Taxi, ASANA, Creatopy )
Key Responsibilities:
- Preparing prospect and customer guest files and ensure the quality and enrichment of contact data in the company's CRM.
- Adapting French campaign content for the South Africa trade region
- Preparing campaign activity reports for weekly sales meetings
- Helping with the logístical organization of trade shows: CRMM, Customer Strategy, Galas, dinners, web TV show
- Maintaining the stock of goodies and brochures
Minimum Requirements:
- Business school student or university equivalent in digital communication - marketing, Master I or Master II level
- Good level of English (daily use)
- Experience in collecting competitive intelligence and mapping market/industry segments
Desirable Skills:
- Taking initiatives with immediate return of results- Autonomy- Design sense- Elegance of content and writing- Appreciation for the professional use of web communication tools Illustrations / images and use of software including "ADOBE Suite"- Good writing and spelling skills
About Genesys:
Every year, Genesys orchestrates billions of remarkable customer experiences for organizations in more than 100 countries. Through the power of our cloud, digital and AI technologies, organizations can realize Experience as a Service our vision for empathetic customer experiences at scale. With Genesys, organizations have the power to deliver proactive, predictive, and hyper personalized experiences to deepen their customer connection across every marketing, sales, and service moment on any channel, while also improving employee productivity and engagement. By transforming back-office technology to a modern revenue velocity engine Genesys enables true intimacy at scale to foster customer trust and loyalty. Visit
Reasonable Accommodations:
Reasonable Accommodations Form
Genesys is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.
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