User Acquisition

il y a 3 semaines

Paris, France Sociaaal Temps plein

The 3 main activities of Sociaaal are:
1. Growing and optimising the existing portfolio
2. Launching new apps
3. Acquiring or publishing other apps to strengthen the portfolio

The company is run by owner Alexei Chemenda (serial entrepreneur: MotionLead, Adikteev, YC, etc.) and CEO Patrick Stuart-Constant (also entrepreneur: Cassandre Investments, HEC). Our philosophy is to grow rapidly while maintaining strong profitability. You’ll work closely with the CEO.

**Skills required**:

- 2 - 4 years experience in performance-based acquisition role - ideally in Social consumer and/or high K-factor apps
- Deep understanding of the mobile user acquisition ecosystem
- Hands-on experience with user acquisition platforms (TikTok/Applovin/Jetfuel/Adaction, DSPs, etc.) and MMPs (Adjust, etc.).
- You have experience with influencer marketing and ASO
- You’ve already tried innovative organic/viral tactics
- Familiarity with KPIs such as CPA, CPC, CPM, ARPDAU and LTV
- Advanced knowledge of Microsoft Excel (data analysis, pivot tables)
- Fluent English

**Responsibilities**:

- Plan, execute, and analyze user acquisition campaigns across performance UA channels
- Analyze data and optimize campaign performance towards ROAS
- Drive A/B & multivariate testing
- Foster new and current relationships with advertising partners
- Develop and implement innovative solutions for user acquisition
- Define creative strategies and testing processes
- Supervise the development of a new UGC strategy
- Be proactive; stay on top of industry trends and best practices

**Benefits**:

- Full-remote position - and asynchronous work possible
- Permanent Contract
- Strong autonomy
- Complete lack of bureaucracy, horizontal structure of the company
- Competitive salary with a result-oriented structure
- Possibility of launching your own initiatives

Pay: From 60,000.00€ per year

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