Cdi - E-commerce & Customers Growth Expert (F/H)/x)
Il y a 7 mois
At Sephora, we reimagine beauty, discover new brands, and influence positive change every day. Get ready to think creatively, work strategically, and make your mark at a leading global retailer. Together, we’re evolving, innovating, and reimagining the future of beauty and retail.
Sephora provides global best-in-class e-commerce beauty solutions to everyone everywhere.
Reporting to the E-Commerce growth leader, the E-commerce & Customers growth expert is responsible for driving and managing e-commerce & customers growth in Europe and the Middle East. He or she will actively collaborate to define, execute, and enhance the current corporate e-commerce strategic plan. This leader will be a key role to drive a sustainable growth in revenue by focusing on Omnichannel topics and Sephora’s retention of customer segments and partnerships.
You will excel and enjoy this position if you are ready to actively handle the following mission:
Executing and Enhancing EME E-commerce Strategy together with the E-commerce Director and internal stakeholders
- Monitor and adapt the EME e-commerce strategy and analyze opportunities by providing competitive analysis, strategies, and tactics.
- Understand the competitive landscape and anticipate trends in the market and across competitors, customers, products, prices, and channels.
- Identify opportunities for growth and profit enhancement by providing key market insights to affiliates, the region, and global e-commerce strategy.
- Leverage data driven insights to create test & learn initiatives that continually improve performance with our Omnichannel specificities.
- Demonstrate excellent business acumen with an understanding of how to drive growth in a multinational company across the EME region.
- Work closely with Offer & Marketing Teams (Brand Marketing, Operational Marketing, Media, CRM, etc.) to co-build the long-term strategy of Recruitment & Retention within the E-commerce Platform.
- Pro-actively support the Local E-commerce Teams on their Business & Profitability strategy.
Accelerate e-commerce revenue at scale
- Collaborate with internal teams (Marketing, Product/Tech teams, Data and Insights, CRM, Media, and EME countries) in the planning and construction of 360° plans in order to reach the objectives to attract, convert, retain consumers (MAU, Engagement Rate, etc.) in order to build a sustainable and profitable Growth.
- Customer focus: Deep dive into customers segmentation (new/repeat, loyal, frequency) to define and implement a successful central guidelines playbook focusing on long term customer value (anti churn, loyalty, customer lifetime value, etc.).
- Maintain stakeholder relationships with EME and regional partners.
Lead through Analytics
- Monitor and identify key KPIs and enhance the Performance Monitoring Dashboards.
- Generate growth through informed data insights on digital touchpoints: Web, App and Acquisition Channels (with Marketing Team).
- Implement an efficient Sales Formula based on Customer Optimization Strategy, embarking countries into the vision and work closely with local teams based on central recommendation.
- You have a Master 2 in Business
- Significant Previous (> 7 years) experience in a similar position.
- Expert use of MS office (power point and excel)
- You are passionate about digital and e-business and have a strong general knowledge of web and mobile APP best practices.
- Ability to build strong relationships with stakeholders and key partners
- Strong analytical skills
- Human relations / teamwork/ Sense of Hearing
- Autonomy, rigor, proactivity and proven ability to partner cross functionally to drive results
- Fluency in French & English (mandatory).
While at Sephora, you’ll enjoy...
« Diversity, Inclusion & Belonging »
We pledge to create a beauty community where everyone’s uniqueness is celebrated, respected, and honored. We will drive diversity, equity, and inclusion in all aspects of our business—ensuring that our employees, brand partners, suppliers, and our clients feel a sense of belonging in store, online, and in our workplaces. We believe in demonstrating our values with action
« Beauty & Beyond »
Every day we reimagine beauty, discover new brands, and influence positive change. Together we inspire our clients, empower people, and help them become the best versions of themselves. We think this is beautiful.
« Endless Evolution »
You will learn with innovators, artists, and experts in every field. As our business evolves, so will you. Here, you’re empowered to choose your own path, accelerate your growth, and be your best. As part of our family and the LVMH community, your options are endless.
« Creativity Unleashed »
At Sephora, you’re encouraged to explore, innovate, and have funwhile working with diverse clients, teams, and leaders. You won’t just partner with iconic brands; you’ll help build them. We value your curiosity, your drive for success, and the emotional connectio
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