France Marketing Leader

il y a 2 jours

Courbevoie, France Kyndryl Temps plein

Who We Are

At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward - always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities.

The Role

In this role, you’ll drive field marketing initiatives, working hand-in-hand with sales, alliances, and marketing teams to craft strategies that align with our business objectives and strengthen our alliance relationships. You’ll develop comprehensive field marketing plans, collaborating closely with our valued partners to maximize joint value propositions and adapt compelling narratives that set us apart in the market. With your finger on the pulse of industry trends, you’ll conduct thorough market research to uncover key opportunities for alliance-driven marketing activities, leveraging your creativity to adapt compelling content that showcases the power of our partnerships. From collateral to presentations, case studies, and success stories, your passion for storytelling will captivate audiences and drive home the value of our joint solutions.

You’ll be responsible for executing joint marketing activities, including events, webinars, thought leadership content, and demand generation campaigns, ensuring every initiative is meticulously planned and executed. As a true brand ambassador, you’ll represent Kyndryl and our alliance partners with pride, ensuring consistency in messaging, positioning, and adherence to brand guidelines across all marketing activities. Your ability to build and maintain strong relationships will be key as you collaborate with internal and external stakeholders to ensure alignment and successful execution of joint marketing programs. You’ll track and measure the effectiveness of our alliance marketing programs, constantly refining our approach to drive even greater results.

Additionally, you’ll lead the development of marketing strategies and plans by collaborating closely with customers, the Kyndryl leadership team, and our alliance partners. Your goal will be to build strong relationships, establish Kyndryl’s reputation, and drive pipeline, signings, revenue, and profit. As a prominent voice for Kyndryl within the industry, you will engage with peers, partners, and clients to represent our brand and influence market conversations. You will be the catalyst for landing Kyndryl’s unique Value Proposition, working with client-facing teams to deliver the strategy with confidence.

You will work alongside the France country president and leadership team to deliver outcomes by introducing new data-supported ideas and resolving challenges across marketing and beyond. Your excellent collaboration skills will ensure that France’s marketing needs are articulated effectively to global teams, ensuring the right programs, brand elements, content, and assets are delivered to achieve quantifiable outcomes. Actively participating in the global planning cycle, you will articulate needs and provide closed-loop feedback. Known in the industry, you will bring peer-to-peer relationships with CMO peers and others across clients and key partners.

If you’re a strategic thinker with a passion for forging meaningful partnerships and driving impactful marketing initiatives, we can’t wait to hear from you. Join us in a role where creativity meets strategy and collaboration is the foundation of success.

Your Future at Kyndryl
Every position at Kyndryl offers a way forward to grow your career. We have opportunities that you won’t find anywhere else, including hands-on experience, learning opportunities, and certification programs. Whether you want to broaden your knowledge base or narrow your scope and specialize in a specific sector, you can find your opportunity here.

Who You Are

Who You Are
You’re good at what you do and possess the required experience to prove it. However, equally as important - you have a growth mindset; keen to drive your own personal and professional development. You are customer-focused - someone who prioritizes customer success in their work. And finally, you’re open and borderless - naturally inclusive in how you work with others.

Required Skills and Experience
- 10 - 15 years of experience in a senior marketing role within the technology services industry.
- Strong external presence in the France market.
- Intuitively collaborative, works well across global marketing, sales, operations, HR, communications, and finance as one team.
- Proven ability to lead a team as referenced by outstanding employee engagement scores.
- Growth mindset.
- Excellent interpersonal, written, and oral communication skills (French and English).
- Confident decision-making skills.
- Proven ability to plan and manage budget, financial skills to understand a P&L.
- Analytical mindset, data-driven skills (digesting data qui

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