Associate Manager, Customer Marketing
il y a 3 jours
Our internal job title at SC Johnson is Associate Manager, Customer Marketing Air Care.
SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Pledge®, Duck®, Mr. Muscle®, Raid®, Glade®, Kiwi®, OFF®, Ziploc® and more, in virtually every country. Through these household names, we are making a positive difference to the world around us. But we only succeed with the combined vitality and strength of our 13,000 people who we truly value and support in their pursuit of individual and shared goals.
**ROLE SUMMARY**
Reporting into the Customer Marketing Director for Western Cluster, you will play a focal role in developing the Customer Marketing strategy for the Air Care category for France. You will be in close collaboration with the Sales, Finance and Demand Planning team. You will do deep analyses of the market, customers and shopper dynamics, will come up with insights to be converted into action plans across the channels. You will also be working with regional Customer Marketers in order to acquire regional principles, guidelines and tools while providing them the local dynamics and needs.
**ESSENTIAL DUTIES AND RESPONSIBILITIES**
- Build French annual core plan
- Responsible for delivering SoM and P&L targets for Air Care France
- Develop pricing and promotional strategy
- Develop and implement Trade Marketing Plan
- Manage Equity and Pricing Budget
- Design in-store strategy covering multiple pillars; i.e. BTL communication and in-store materials, price architecture, category assortment and consumer promotions
- Lead market execution of new launches
- Lead cross-functional relations with key stakeholders; Regional Marketing, Sales, Finance and Demand Planning teams
- Responsible for management of shopper initiatives and investments for the category
- Utilize multiple data resources for better understanding of market trends, competition, channels as well as shopper insights driving a high-quality trade plans
- Takes an active role in S&OP process ensuring the connection between marketing plans and market execution and sales
- Manage the French Customer Marketing Air Team Team
**REQUIRED SKILLS AND EXPERIENCE**
- Degree level education, ideally within a marketing / business discipline
- 6 years’ experience and of specifically 3 years of Marketing/Customer Marketing/Catman
- Strong awareness, understanding and knowledge of the local French retailers, shopper behaviour and insights
- Strong planning/organizational skills and ability to manage and prioritize multiple tasks/projects to meet deadlines
- Written and spoken fluency in English
- Excellent analytical skills, ideally with an understanding of / experience using Nielsen syndicated data
- Strategic mind set, understands the strategic & tactical nature of the business
- Ability to work independently with a sense of ownership, leadership and can-do attitude.
**Together, we are creating a better future - for the planet, for future generations and for every SCJ team member. Come join us and make an impact through iconic global brands. GO FURTHER WITH OUR FAMILY
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