Senior Product Marketing Manager
Il y a 2 mois
The team is growing and is looking for its future SeniorProduct Marketing Manager
A Product Marketer’s mission at Batch is to analyze and shape market perceptions. It’s a deeply collaborative role that involves a lot of cross-functional work, a highly strategic mindset, the ability to devise effective market & audience research methodologies and the ability to make sense and summarize large volumes of data points.
- Create/update Market & Audience research methodologies in coordination with our Revenue and Product teams.
- Contribute to our strategic marketing playbook and create relevant go-to-market strategies and messaging for specific customer segments.
- Become an expert in the Customer Engagement Platform asset class starting with our own platform (with the help of the Product team), while creating/updating side-by-side tracking for our most direct competitors.
- Create key sales collateral and run his/her first internal Sales & CSM Enablement workshops.
- Spearhead important new resource initiatives at the crossing of Product marketing, Content marketing and Sales & CSM Enablement.
- Produce strategic marketing briefing to fuel high-impact content marketing initiatives.
- Run post-won/lost opportunities interviews to grok customers and their pains.
- Take the stage during key marketing events.
- Work cross-functionally with the Sales team (pre-sales meetings, RFPs).
- Work cross-functionally with the Product team (product discovery call, releases plans).
- Update key elements of our website which we aim to use as the source of truth for all GTM ressources.
The Senior Product Marketing Manager will participate in the day-to-day operations of our marketing function and contribute to defining or refining some of the processes that make our team effective.
He/she will work cross-functionally with a lot of other teams such as Sales, Customer Success, Sales Engineering, Product and Revenue Ops.
The Senior Product Marketing Manager will work closely with Simon, Antoine(co-founders of Batch), Brieuc, Clément (Revenue Ops), Pierre Tâm-Anh, Aurélie, Thomas (Marketing), Marie, Delphine (Design), and Mickael,Claire, Elisa (Product).
Experience :- 5-7 years of relevant experience with 1-2 years in a similar role at a B2B SaaS company.
- Experience selling to the enterprise with similar sales motion (3-12 months sales cycles, RFPs, CAC40/Fortune500 international accounts, multi-stakeholders processes: C-suite, Business operatives, Technical teams)
- Experience with public speaking and crafting high-impact presentations.
- Experience owning messaging, positioning and shaping marketing strategies.
- Experience executing marketing plans.
- Knowledge of the MarTech space.
- Full professional proficiency in French and English (oral/written).
- Bonus points if you’ve worked the job of our core personas in the past and know what it is first-hand (e.g: having worked as a CRM Manager yourself and/or having worked very closely to a CMO at a large B2C organization).
- Well-decorated central offices in Paris (75003)
- Access to company-wide stock option plan (BSPCE)
- Flexible remote work policy
- Collective annual incentive bonus (« prime d’intéressement »)
- Vacation bonus (« prime de vacances »)
- Three weeks of Work From Anywhere each year (« Digital Nomad »)
- Wellbeing (Teale), Ticket Restaurants (Swile), Culture & Sport (Leeto)
- Choose your own devices.
- First contact call with Simon, our CEO(30 to 45 minutes)
- Interview with ourSales team (≈45 minutes)
- Interview with our Product team(≈45 minutes)
- Case study and debrief (≈ 45 minutes)
- Cultural fit meeting with 2 Batchers
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