Product Marketing Manager
il y a 1 jour
Overview Linxens is a global leader in micro-connectors, module packaging, antennas & inlays, and secure ID solutions, with over 40 years of innovation. Headquartered in Paris, France, we operate R&D centers and production sites across Germany, France, Sweden, China, India, Singapore and Thailand. Our solutions serve industries such as telecommunications, finance, transportation, hospitality, e-government, healthcare, and the Internet of Things (IoT). Our employees’ expertise and know-how allow us to continually reinvent ourselves and meet our customers’ evolving needs, helping them grow and innovate. Therefore, we invest in developing our employees’ skills and career growth. Working for Linxens means investing in your future. Our growth is creating great opportunities Key Responsibilities Continuously assess IoT ecosystem (semi-conductors, system integrators, customers) and monitor industry trends. Segment the market, identify potential offers per segment, and prioritize high-potential opportunities. Define and position Linxens value proposition to support Sales and Business Development with the right business models. Identify technologies that enhance value propositions in priority segments. Prioritize development of identified technology with R&D based on customer requirements. Integrate technology intelligence (IP search, technology scouting) into strategic planning. Provide Sales with prospect lists, segment insights, and positioning guidance. Contribute to event selection and business intelligence activities. Collect and analyze customer and sales feedback to refine product and strategy. Develop and execute Go-To-Market strategies for new products/features (pricing, positioning, launch). Ensure consistent value messaging across channels and materials. Prepare solution presentations and product datasheets highlighting key differentiators. Qualifications 6-10 years of experience in Product Marketing in a semi-conductor industry MBA OR Masters / Bachelors in Engineering (Electronics, Mechatronics, etc) Experience in marketing activities and customer ecosystems. Experience in IoT focused Chip distribution, traceability (Tags, Bluetooth) Strong business acumen and ability to translate market needs into product strategy Excellent communication, analytical, and cross-functional collaboration skills. Fluent in English Join Linxens to work in a multicultural environment, collaborating with leading tech innovators and making a global impact on technology. LINXENS is an equal-opportunity employer that strictly prohibits unlawful or unethical discrimination. Moreover, as part of our CSR Vitality program, we are committed to recruit, hire, train, compensate, and promote without regard to an individual’s race, color, religion, gender, sexual orientation, gender identity, national origin, age, mental/physical disability, marital status, or any other characteristic protected by law. #J-18808-Ljbffr
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Product Marketing Manager
il y a 1 jour
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