PR Manager
il y a 7 heures
OverviewJoin to apply for the PR Manager role at Zeekr Europe. We are Zeekr, a premium electric‑vehicle and technology solutions brand from Geely Holding Group. Our mission is to accelerate the shift to fully electrified mobility and drive the future of transportation with cutting‑edge technology and a customer‑centric approach.The roleWe are looking for a PR Manager to launch and establish Zeekr in France. In this role you will manage all public‑relations activities for the French market, strengthen brand reputation, and position Zeekr as a leader in innovation and mobility. You will collaborate closely with our Marketing leader and the European headquarters to ensure consistency, efficiency, and performance.ScopePartner with the European PR team to develop 360‑PR plans for France based on the EU brand and communications strategy.Plan and execute national PR strategies aligned with global and regional brand objectives, coordinate product launches, and manage press communications.Act as a key spokesperson for the brand.Manage day‑to‑day media relations with automotive, business, lifestyle, and tech press in France.Coordinate vehicle launch events, press drives, and media briefings to ensure strong coverage and positive brand perception.Draft and localize press releases, Q&A sheets, speeches, and messaging aligned with brand tone and regulatory requirements.Monitor media coverage, analyze sentiment, and prepare regular PR performance reports.Manage relationships with PR agencies, ensuring quality deliverables and efficient budget use.Collaborate with Marketing, Sales, and Corporate Communications to ensure consistent and impactful external messaging.Manage local NSC PR budget, cost control, and procurement processes.Success criteriaStrong understanding of the French automotive landscape, media ecosystem, and mobility trends.Proven track record in media relations, crisis management, and successful PR campaign execution.Experience managing events, press drives, and product communication activities.Strong storytelling skills, translating complex technology into compelling narratives.Strong media network and ability to cultivate productive press relationships.Ability to manage multiple projects in a fast‑paced, deadline‑driven environment.Strong organizational and project management skills with attention to detail.Excellent written and verbal communication skills in French (native level) and English.Apply today. We will perform ongoing selection during the application period. We look forward to hearing from you.Please note that, due to GDPR regulations, we can only accept applications sent through the recruitment system, not via email or other channels. We do not accept applications submitted by external recruitment companies. #J-18808-Ljbffr
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