B+ Marketing Portfolio Manager

Sealed Air designs and delivers packaging solutions that protect essential goods transported worldwide, preserve food, enable e-commerce and digital connectivity, and help create a global supply chain that is touchless, safer, less wasteful, and more resilient. We strive to foster a caring, high-performance growth culture that will deliver consistent, sustainable profitable growth and accelerate our performance – a culture where accountability is clear and aligned, and where we reward business outcomes and impact. That culture guides everything we do, including how we partner with our customers and suppliers, how we attract and retain top talent, and how we create and deliver value for our stakeholders. In 2024, Sealed Air generated $5.4 billion in revenue and had approximately 16,400 employees distributing products and services to 117 countries/territories around the world. To learn more, visit www.sealedair.com. Sealed Air (NYSE: SEE) is in business to protect, to solve critical packaging challenges, and to make our world better than we find it. Our automated packaging solutions systems create a safer, more resilient, and less wasteful global food supply chain, enable e-commerce, and protect goods transported worldwide. B+ Equipment, a Sealed Air company, designs, manufactures and services automated packaging equipment for order fulfillment operations. Based in Gemenos (France), we are looking for a : Reporting to the B+ Equipment General Manager, this role will be accountable for leading the marketing and product management efforts for our B+ Solutions (Over $50M net trade sales worldwide). Responsible for shaping and executing our marketing strategy aligned with Global Strategies, overseeing product portfolio management, and driving business growth through innovative marketing initiatives. Develop and execute a comprehensive marketing strategy aligned with the company's business goals, focusing on brand positioning, market share growth, and customer acquisition.Responsible for content creation, digital marketing, product marketing, and public relations.Collaborate with the sales and product development teams to drive cohesive go-to-market strategies.Oversee the product lifecycle management for the entire protective packaging portfolio, ensuring alignment with customer needs and market trends.Work closely with R&D, operations, and sales to ensure product innovations meet market demands and company standards.Analyze market trends, competitor activities, and customer insights to identify opportunities for new product development and portfolio optimization.Define and manage pricing strategies with clear value proposition for all products to maximize profitability.Conduct market research to understand customer needs, industry trends, and competitive positioning.Develop and leverage customer insights to inform marketing and product development strategies.Ensure customer feedback is integrated into product and service enhancements. Performance Monitoring & Reporting: Measure and report on the effectiveness of marketing campaigns, portfolio performance, and product launches.Utilize KPIs and analytics to track customer engagement, sales performance, and market share.Make data-driven decisions to optimize marketing activities and portfolio strategies Qualifications and Experience: 5 years’ experience in B2B Marketing in a manufacturing company; spending some time in product marketingMarketing premium / value-based products (not commodities)Involved with businesses that have multiple product lines, more complex /demanding in nature; portfolio management with competing priorities, capex and I&D needsMarketing both consumables an equipment (and successfully tying the two together)Industry experience in packaging is preferredFluent in French & English Requisition id:53596 Relocation:No Sealed Air is committed to attracting, selecting, and developing talent that reflects the diversity of the communities and customers we serve. We take pride in our selection process to identify, infuse, and grow talent to align with our culture, values, and norms. Sealed Air prioritizes talent development, fostering a culture of continuous growth and career progression. The company is committed to providing equal employment opportunities to all applicants for employment and to all employees, without regard to race, color, religion, gender identity or expression, national origin, age, protected disability, veteran status, or any other protected status in accordance with applicable federal, state and local laws. *Please be cautious of fraudulent recruiting efforts using the Sealed Air name or logo. Sealed Air will never request private information during the application process, such as a Driver's License or Social Security Number. If you have any concerns about information received from SEE during the application process, please reach out to us directly at globalta@sealedair.com. It is our responsibility to leverage what we have to affect positive and meaningful change for our communities and planet using Sealed Air’s global resources and expertise. Corporate sustainability - it’s about improving the lives of people around the world by addressing pressing needs in the communities where we and our customers operate. Customer Success - meeting our customers' needs. At Sealed Air it’s more than a goal, it’s an integral part of our business practices, our innovative solutions, and our values. Leaving our communities better than we found them through dedication of time, talent and resources. #J-18808-Ljbffr