Marketing Operations Manager

il y a 4 heures


NeuillysurSeine, Île-de-France Sephora Temps plein
Job Title: CDI - Manager Marketing Opérationnel (F/H/X)

About Sephora:

Sephora is a leading beauty retailer that inspires its customers, empowers its teams, and helps them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Our purpose is to expand the way the world sees beauty by empowering the EXTRAORDINARY in each of us.

Job Description:

Role Overview:

The Operational Marketing Manager EME is a key role in the implementation of Sephora's institutional activations and projects. This position develops retail and digital marketing projects considering all touchpoints to create enchanting client and business successful campaigns.

Key Responsibilities:

Category Strategy:

  • Contribute to building the marketing strategy for the category in collaboration with the Offer team and digital marketing experts.
  • Lead major merchandising changes for the category with the visual merchandising team.
  • Grow the category in Europe.

Institutional Animation Development:

  • Contribute to the creation of omnichannel animation concepts and manage their development, from brief to country delivery.
  • Analyze the deployment and results of activations and lead the creation of 360 reports to propose recommendations.
  • Monitor market practices and innovations to constantly improve our animations.

Institutional Projects:

  • Define the marketing strategy for the category outside of peak commercial periods.
  • Lead and design the activation plan for institutional messaging of the brand in retail and digital channels.
  • Analyze the deployment and results of activations and lead the creation of a comprehensive report to propose recommendations.

Country Support:

  • Be the key contact for countries in the deployment of animations and in the region.
  • Ensure constant exchanges to help them and take their feedback on the implementation of animations.
  • Supervise local implementations.
  • Share insights and best practices.

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