Marketing Project Manager
il y a 4 semaines
As a Marketing Project Manager - International Fragrances, you will be responsible for defining and leading strategic projects for the department. You will work closely with the Marketing Collection Director and key stakeholders to:
- Define the strategy and priorities for the department and elaborate the 3-year strategic plan in cooperation with the group managers of the department.
- Define and lead the Fragrance Brand Platform in a context of acceleration and transformation within the category (in collaboration with key stakeholders and external partners).
- Lead and coordinate strategic transversal topics in close collaboration with Marketing Communication and Client Teams (MCC community): Operations, Pricing, E-commerce, Data, Finance, Commercial, etc, and be the key referent for the fragrance marketing department on those projects.
- Play a key role in the transformation and modernization of the department, promoting and implementing new tools, processes, and ways of working in collaboration with various fields of expertise (digital, innovation, etc.) and other product categories.
- Create a strong partnership with all stakeholders to ensure effective and constructive collaboration.
Monitoring the Fragrance Business, Market, and Competitor Intelligence
You will work closely with the Marketing team, Markets and Operations, and with the support of one business analyst (trainee) to:
- Monitor the fragrance performance, including sales, clients, and communication KPIs, providing regular in-depth qualitative analysis of the business.
- Monitor forecasts together with Merchandising and Operations.
- Coordinate presentations to Executive Committee.
- Provide reports on competition and financial analysis.
- Ensure continuous improvement of the sales reports and tools.
- Coordinate and provide recommendations for price reviews.
- Be the main interlocutor of CMO and CFO offices.
Coordinating Business and Projects Monitoring with Markets
You will coordinate the different meetings with key markets (business review, identification of key priorities, follow-up, etc.) and accompany them in the orchestration of their action plan. You will also lead the meetings with the international commercial department, based in Meyrin, and be the key marketing contact for all subjects related to commercial topics (business updates, assortment in retail/wholesale, trade negotiations, etc.).
Coordinating Key Events for the Department
You will coordinate the annual World Meeting, the Tax-free, the Fragrance Meeting, the Touch & Try, and other key events for the department with the support of the selected team members (Business Analyst, Product Managers, etc.). In this role, you will define retro planning, objectives, contents, and key messages, coordinate product selection, and ensure product flows are secured and content production is managed.
Management of Two Interns
You will manage two interns (one business analyst and one on transversal projects) on top of transversal management on each project.
Profile
- You have a business or engineering academic background and 6-8 years of professional experience in a fast-paced, analytical environment.
- You bring advanced knowledge and insights into the Fragrance luxury industry and of business strategy.
- You demonstrate operational excellence: autonomy, proactivity, rigor, agility, and strategic thinking.
- You are recognized for your analytical skills and promote new ways of working and initiative.
- You are recognized for your ability to influence, your leadership, and your interpersonal skills.
- You show excellent communication and demonstrate adaptation to different interlocutors.
- You have a perfect mastery of the Office pack is required.
- You speak English fluently.
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