Market Analyst

il y a 2 semaines


Paris, Île-de-France LHH Recruitment Solutions Temps plein
Market Analyst

LHH Recruitment Solutions recherche un Market Analyst pour rejoindre son équipe.

Responsabilités
  • Collecter et analyser les comportements des consommateurs et des tendances du marché pour fournir des insights stratégiques à l'entreprise.
  • Participer à l'interprétation des comportements d'achat, à l'identification des préférences et les tendances des consommateurs à travers différents canaux de vente et points de contact numériques.
  • Effectuer une surveillance continue des évolutions industrielles, technologiques et économiques qui affectent le secteur d'activité de l'entreprise.
  • Analyser l'impact des tendances macroéconomiques et sectorielles sur la performance de l'entreprise et sur les préférences des consommateurs.
  • Utiliser des logiciels spécialisés pour rassembler des données sur les performances des concurrents et pour prévoir leurs mouvements futurs sur le marché.
Compétences requises
  • Compétences analytiques
  • Connaissance des tendances de marché
  • Capacité à interpréter des données complexes
  • Compétences en communication
Formation et expérience

De formation Bac+5 en Marketing avec une spécialisation en études de marché et statistiques, vous justifiez d'une expérience de 3 à 5 ans dans la collecte et l'analyse des données de marché.


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