Global Media Strategist
il y a 3 semaines
Senior Global Media Manager CDI
Prestige Division
Location: Paris
As a key member of the Global Digital, Media & Performance team, you will play a crucial role in the execution of the Coty Group's media strategy. This is an exceptional opportunity to work in a high-performance environment where mutual support, kindness, and excellence are the core values.
Responsibilities:
- Develop and implement the global media strategy across all platforms and designated brands.
- Support global marketing teams to scale worldwide investments for strategic planning, addressing market discrepancies.
- Accountable for delivering against business goals and objectives, ensuring the best ROI possible, and continually communicating and evaluating progress against key metrics.
- Work closely with the data team to understand the competitive marketplace and key takeaways from PCAs.
- Contribute to seeking first-to-market innovation across digital partners.
- Accountable for collaborating with key centralized resources, such as marketing, digital, PR/influencer, ecommerce, etc. Collaborate closely with Consumer Market Insights team on understanding audiences and performance of campaigns through SOM trends.
- Develop and execute ongoing media presentations for brands and leadership teams and presentation (reporting + education) for fashion houses.
- Maintain strong relationships and collaboration with the media Agency of Record.
Coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. We celebrate the diversity of beauty and cultivate a culture of fearless kindness. We are proud to be an equal opportunities employer, striving to be an open, inclusive, and diverse workplace where all employees can be their authentic self.
About the Team:
The team consists of 8 people under the responsibility of a Global Media Director. You will work closely together with several departments, such as Licences, Marketing Teams, Agencies, and local market. All your colleagues have a very positive mindset and are always ready to help and have fun at the same time.
Requirements:
- Possess a master's degree in marketing, media, or a related field, along with 8+ years' experience, preferably in-house or within an agency, including significant time dedicated to media strategy across all channels (TV, Digital, OOH, Print).
- Demonstrate mastery of the Microsoft Suite, PowerPoint, Excel, Google Ads, Facebook Manager, and Media Syndicated Services (MRI/TGI).
- Bring substantial expertise in digital media strategy and activation to build synergies with E-com and E-retail teams, especially for skincare brands.
- Exhibit leadership, strong interpersonal, negotiation, and communication skills, with the ability to present to leadership and forge great relationships with various stakeholders.
- Display a solid understanding of the KPIs necessary to optimize media performance.
- Embody a proactive, solution-oriented, resilient, flexible, and agile approach to work.
Benefits:
- Real career opportunities, locally and internationally.
- Company e-shop: discount on a wide selection of products.
- Remote work: hybrid way of working 50% office, 50% from home.
- 11 RTT per year.
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