Media Relations Manager France

il y a 7 jours


Paris, Île-de-France VMA Direct. Temps plein
About the Role

VMA Direct is seeking a highly skilled Media Relations Manager to join our team in Paris. As a key member of our global communications network, you will be responsible for building and maintaining relationships with French top-tier media, representing the company as a spokesperson, and developing and executing media plans in support of business priorities.

Main Responsibilities
  • Establish and maintain strong relationships with French media outlets, including traditional and digital channels.
  • Represent the company as a spokesperson in French media, providing expert advice and guidance on external communications.
  • Develop and execute media plans in support of business priorities, working closely with colleagues in Public Affairs, External Communications, and Country Communications.
  • Identify and manage local media opportunities in support of consumer brand launches and sustainability initiatives.
  • Support local consumer brand teams with media advice and guidance in support of their Brand PR activities.
  • Collaborate with the global media relations lead to build consistent and effective ways of working in media relations.
  • Monitor and report on progress of plans and initiatives related to France.
  • Liaise with and manage third-party suppliers, such as external communications agencies, for France-specific activities.
  • Provide authoritative advice on reputationally sensitive subjects and lead local crisis/issue communications in close collaboration with the Head of Communications France.
About You
  • At least 8 years of experience in a media relations role, with a strong understanding of the French media landscape.
  • Native French speaking and a high level of proficiency in English, with excellent oral and written communication skills.
  • Proven business acumen and a deep understanding of the FMCG environment.
  • Strong skills in working on several complex projects simultaneously, with a good understanding of crisis management and relationship building.


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