Digital Marketing Project Coordinator

il y a 2 semaines


Lille, Hauts-de-France La Voix Du Nord Temps plein

About La Voix Du Nord

La Voix Du Nord is a leading media company dedicated to delivering high-quality news and information to its audience. We are committed to innovation and excellence in all aspects of our business, including digital marketing.

Your Role: Digital Marketing Project Coordinator

As part of the Customer Experience (CX) team, you will play a vital role in managing and coordinating projects related to the digital development of our publishers. You will work closely with design teams and publishers to enhance the customer journey across various platforms.

Responsibilities:

  • Contribute to defining projects aimed at improving both transactional and relational customer experiences.
  • Manage assigned projects, including needs analysis, stakeholder coordination, development monitoring, testing, and implementation.
  • Collaborate with various marketing tools (e.g., paywall management, e-commerce platforms, customer portals) or oversee different expertise areas (integration, web analytics, data, CRM).
  • Identify anomalies in the customer journey and profile management, contributing to corrective maintenance activities (request tracking, prioritization, testing, and production follow-up).
  • Stay informed about digital marketing innovations and trends, researching and implementing new customer acquisition tools and strategies.

Desired Profile:

You are currently pursuing a Bachelor's or Master's degree in digital marketing with initial experience in e-commerce and/or digital marketing. Familiarity with technical tools or languages such as Drupal, HTML, CSS, Google Analytics, and Datastudio is beneficial.

You are organized, independent, and enjoy teamwork. Your curious nature drives you to be proactive and comfortable with new technologies. An interest in media and digital platforms is a plus.



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