Digital Marketing Manager

il y a 2 semaines


Paris, Île-de-France Workday Temps plein

About the Role

The successful candidate will be responsible for planning, implementing, and overseeing digital activation strategies in the region, supporting local initiatives for France and South EMEA.

Key responsibilities will include leading digital activations across various channels, developing the vision for the role, and collaborating with cross-functional teams to effectively market the value of Workday.

The ideal candidate will have a proven track record of defining and delivering digital strategies, with experience in creating integrated digital campaigns and leveraging data management platforms.

A strong understanding of digital marketing technology tools and processes is essential, as well as the ability to identify and adapt to changing audience behavior.

Additional qualifications include excellent communication and leadership skills, with the ability to work effectively in a matrixed organization.

Key Responsibilities:

  • Develop and execute digital activation strategies
  • Lead cross-functional teams to deliver digital initiatives
  • Analyze and optimize digital marketing performance
  • Collaborate with internal stakeholders to develop integrated plans
  • Build strong relationships with external providers

About You

Basic Qualifications:

  • Minimum of 5-7 years of related experience
  • Demonstrated experience in digital marketing
  • Strong understanding of digital marketing technology tools and processes
  • Excellent communication and leadership skills

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