Marketing Content Officer

il y a 1 semaine


Nanterre, Île-de-France Umiami Temps plein
Job Title: Marketing Content Officer

Umiami is seeking a highly skilled Marketing Content Officer to join our team. As a key member of our leadership team, you will be responsible for leading and implementing the marketing strategy and tactics in the food service/B2B and retail channels for the European and North American markets.

Key Responsibilities:
  • Partner with the Sales team in Europe and North America to drive strong revenue growth and distribution in B2B / food service and retail channels through marketing activation and co-branding.
  • Collaborate and lead the global marketing team to ensure strategic alignment of objectives, while customizing approach to the unique needs of each market.
  • Develop and manage the 2025 marketing activation plan to drive customer growth through compelling selling materials, branded POS, sampling, trade show presence, digital and consumer pull activities.
  • Build a world-class marketing team in support of a strong branded presence in foodservice channels, and the long-term development of a bold and engaging consumer brand.
  • Lead and develop the digital strategy for Europe and North America including website, social media, SEO/SEA, and customer and consumer journey mapping and data collection.
  • Develop and manage overall marketing budget, ensuring targeted, thoughtful spending on high-ROI programs across Europe and North America.
Requirements:
  • A seasoned marketer with food experience and a demonstrated ability to lead a high-performing marketing team.
  • Experience with Foodservice/B2B marketing required.
  • A results-oriented marketing leader with a proven track record of partnering with Sales to drive revenue, building brand loyalty and engagement, with a continuous improvement mind-set.
  • Digital experience building comprehensive tactics to engage with customers, consumers and internal partners.
  • Experience in developing and managing a comprehensive marketing budget.
  • High proficiency in conducting business in French and English.

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