Chief Marketing Officer

il y a 1 semaine

Lille, Hauts-de-France EuraTechnologies Temps plein

EuraTechnologies is seeking a seasoned Chief Marketing Officer to lead our marketing, communication, and environmental strategy. Reporting to our CEO, you will manage a team of 5 people and be part of our CODIR.

Your main mission is to design and deploy a high-impact marketing strategy that will double awareness of the EuraTechnologies brand over the next 3 years, while generating new business opportunities for the company. With this same objective, you will deploy the contractual actions planned with our financial backers (monitoring, events, international trade shows, etc.).

You will lead EuraTechnologies and the Campus Cyber Hauts de France Lille Métropole towards our Net Zero objective. You will lead a committed team towards collective performance.

To achieve this objective, your responsibilities will be divided as follows:

Strategy and reporting

Design the marketing plan in conjunction with other departments.

Manage performance and report regularly to the team, the CODIR, and shareholders.

Monitoring and benchmarking

Benchmark the incubator market to identify growth opportunities and emerging trends.

Production of monitoring reports and trend newsletters.

Environmental

Develop the CSR strategy for EuraTechnologies and the Cyber Campus, and oversee its implementation and execution with stakeholders: real estate, works, uses, mobility, etc;

Represent the Voice of the Planet at meetings of the Codir and other decision-making bodies

Communicate with employees, raise awareness, train, and support them in CSR issues.

Work with other resident companies at the EuraTechnologies park level

Ensure CSR reporting

Marketing

Design and execute our marketing campaigns aimed at sourcing startups and generating leads for our service offerings in France and abroad.

Coordinate the global agenda of in-house events with program management, create editorial content for in-house events, recruit visitors for our events.

Organize the presence of the Hauts de France Region and EuraTechnologies at international trade shows.

Communication

Be the guardian of the company's communication universe and storytelling, and its transcription into the various communication tools (corporate presentation, website, signage, etc.).

Management of PR and SR to achieve objectives.

Recommend and manage strategic partnerships (France Digital, Choiseul...)

Manage information and engagement tools for the entrepreneurial community.

Maintain strong links with our public and private funders.

Profile

Coming from schools specializing in communications and marketing/digital strategy, you ideally hold a Master's degree (professional master's, specialized master's...).

You have experience in B2B, in an investment fund or in a tech/startup environment and have real expertise in marketing and communication.

A strong interest in tech and innovation is a must for this position, as you'll need to be able to understand, promote, and make accessible the products developed by startups.

Fluency in English is essential.

Your professional and/or academic career has led you to work on CSR issues.

With at least 10 years' successful experience in a similar position, you will have honed the qualities that are essential to the job, such as:

· Ability to adapt to a fast-paced environment.

· Ability to challenge yourself, to constantly adapt communication tools to current trends.

· Helicopter view

· Ability to work cross-functionally with other teams.

· Rigor and planning

· Proven managerial experience.

· Reactivity, flexibility, proactivity, and curiosity

We offer you

· A simple and efficient recruitment process

· A job you can be proud of: our mission is to support, create, and enhance. A dynamic, caring working environment where you can develop your expertise.

· 100% reimbursement of your public transport expenses.

· A 400-euro bonus to support your choice of sustainable mobility.

· Luncheon vouchers with a face value of 9 euros, reimbursed at 56%.

· A health insurance plan paid 100% by the company.

· Provident insurance.

· Parental benefits (crib reservation, 6-week 2nd parent leave, etc.).

· A telecommuting agreement for 2 days a week.

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