Automotive Marketing Specialist

il y a 4 semaines


Paris, Île-de-France MotorK Temps plein

Role Overview

The Field Marketing Specialist role at MotorK is a pivotal position that plays a strategic role in supporting the company's brand in France. This role is part of the Sales and Marketing team and is responsible for creating high-quality content for marketing channels, managing and curating content for social media platforms, executing email marketing campaigns, contributing to SEO optimization efforts, planning and executing national marketing events, developing local marketing collateral, analysing marketing campaign performance metrics, and collaborating with cross-functional teams.

Key Responsibilities

  • Create engaging content for marketing channels
  • Manage and curate content for social media platforms
  • Execute email marketing campaigns
  • Contribute to SEO optimization efforts
  • Plan and execute national marketing events
  • Develop local marketing collateral
  • Analyse marketing campaign performance metrics
  • Collaborate with cross-functional teams

Requirements

  • Previous experience in Digital Marketing, ideally within the automotive industry
  • Full autonomy using analytical platforms, such as Google Ads, Google Analytics and Campaign Manager from LinkedIn
  • Content writing experience, translating HQ guidelines into local strategic content
  • Outstanding communications skills and ability to work independently and proactively
  • French level and English fluency

Work Pattern and Location

  • Full time, Permanent role
  • Monday to Friday
  • Hybrid
  • Office based in Paris

Benefits

  • Three days of onboarding in our Milan office (fully expensed by the company)
  • Individual training paths
  • Opportunity to develop and move within the company
  • National and international mobility options
  • Yearly team activities and company wide events

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