Digital Marketing Strategist

il y a 4 semaines

Paris, Île-de-France Publicis Temps plein

Based in Paris and operating on a global scale, the Women's Forum for the Economy & Society - a PUBLICIS GROUPE entity - stands as the premier international platform dedicated to amplifying women's voices and fostering a more inclusive future for all.

Achieving gender equality is essential for cultivating an inclusive, sustainable, and prosperous world.

However, it is projected that an additional 131 years will be required to close the gender gap.

Established in 2005 and headquartered in Paris, the Women's Forum for the Economy & Society (a Publicis Groupe entity) serves as an international event and initiative platform aimed at elevating women's voices to drive economic and social transformation.

Over the years, we have developed a unique capability to convene a global community that encompasses a diverse range of stakeholders, including public and private sectors, companies, international organizations, NGOs, associations, and academic institutions.

Annually, this community gathers at our events in Paris and beyond, participating in our initiatives and working groups.

Together, we delve into five critical sectors where gender equality faces significant challenges: climate, technology, health, the future of work, and feminist diplomacy.

Our collective efforts aim to raise awareness about equality issues and implement effective inclusive solutions to bridge the gender gap.

Role Overview

Reporting to the Communication Director, the Digital Marketing Strategist will undertake the following responsibilities:

  • MARKETING CAMPAIGNS
    • In alignment with the marketing and communication strategy, and in close collaboration with the program team and social media manager, design, plan, and execute marketing campaigns across various channels with relevant content.
    • Performance assessment: analyze each campaign's effectiveness and suggest optimizations based on established KPIs (open rates, click rates, engagement rates, etc.).
    • Develop a content marketing strategy aimed at generating leads, influencing, and engaging audiences on our platforms.
    • Conduct regular strategic assessments of content marketing to foster innovative content development.
    • Coordinate email campaigns and live streaming of major events on Marcel (Publicis Intranet) in collaboration with the dedicated Marcel team.
  • WEBSITE OPTIMIZATION
    • Manage and enhance both the institutional Women's Forum website and the Events websites (SEO and up-to-date content).
    • Oversee the Women's Forum page on Publicis Intranet "Marcel" and monitor relevant KPIs.
  • COMMUNITY ENGAGEMENT AND ACTIVATION
    • Identify various Women's Forum communities and develop tailored engagement plans to ensure their active participation.
      • Organize briefing calls, manage speakers, handle logistics, and prepare communication materials.
      • Facilitate events both online and offline, such as webinars, live discussions, breakfast meetings, and after-work gatherings.
  • Daily management of the database and CRM tools (Hubspot).
Qualifications

To achieve your objectives, you should possess strong organizational, personal, and technical skills, including:

  • Demonstrated experience in managing integrated marketing campaigns across digital platforms.
  • A data-driven approach, emphasizing the use of insights to inform planning and execution.
  • Ability to collaborate cross-functionally with diverse creative talents and business stakeholders.
  • Excellent editorial and writing proficiency in both English and French.
  • Preference for a dynamic and fast-paced work environment.
  • Exceptional project management skills with meticulous attention to detail.
  • A keen interest in gender and international relations issues, coupled with a commitment to raising awareness on these topics.
  • Strong communication and interpersonal abilities.

PROFILE

You hold an advanced degree (graduate level) and have accumulated at least 3 to 4 years of experience in a corporate or agency setting, enabling you to develop marketing and creative competencies.

Additional Information

Type of contract: CDI

Access to a company restaurant with employer contribution.

50% reimbursement of public transport season tickets.

Paternity leave: Publicis Group maintains 100% of the employee's salary during the leave period (25 calendar days, extended to 32 in the case of multiple births).

Extension of birth leave and childcare leave to the spouse, PACS partner, and cohabiting partner of the biological father.

Telecommuting options available for up to 2 days a week.

Talent Development Programs

o Work your World: opportunity to work globally for up to 6 continuous weeks a year for employees with at least one year of service;

o Training: access to over 30,000 e-learning modules, including certifications, in partnership with LinkedIn Learning on Marcel's proprietary platform.

  • Digital Marketing Strategist

    il y a 2 semaines

    Paris, Île-de-France Finance Innovation Temps plein

    Job Title: Digital Marketing StrategistAbout the Role:We are seeking a highly skilled Digital Marketing Strategist to join our team at Finance Innovation. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies that drive engagement and conversions.Key Responsibilities:Develop and implement...

  • Digital Marketing Strategist

    il y a 2 semaines

    Paris, Île-de-France fifty-five Temps plein

    About fifty-fivefifty-five is a data-driven consultancy that empowers brands to elevate their marketing, media, and customer experiences through the strategic utilization of data. We offer a comprehensive suite of services, seamlessly blending consulting expertise with cutting-edge technology to deliver high-impact marketing solutions and technical support...

  • Digital Marketing Strategist

    il y a 3 jours

    Paris, Île-de-France NCOO HIRING Temps plein

    **About NCOO HIRING**NCOO HIRING is a dynamic and innovative company that offers a range of products for kids' rooms. We are committed to providing high-quality products that are both functional and stylish.**Job Summary**We are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. As a Digital Marketing Strategist, you will...

  • Digital Marketing Strategist

    il y a 4 jours

    Paris, Île-de-France oilandgas Temps plein

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to join our team at oilandgas. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing campaigns to promote our solutions to clients.Key ResponsibilitiesDevelop and execute digital marketing strategies to achieve...

  • B2B Digital Marketing Strategist

    il y a 4 semaines

    Paris, Île-de-France Allegiance Technology Temps plein

    Job Title: B2B Digital Marketing Strategist Company: Allegiance Technology Salary: €45,000 We are in search of a proficient B2B Digital Marketing Strategist who possesses a robust background in managing marketing initiatives. The ideal candidate will take charge of designing, executing, and overseeing content marketing strategies for a diverse...

  • Digital Marketing Strategist

    il y a 5 jours

    Paris, Île-de-France NCOO HIRING Temps plein

    About NCOO HIRINGWe are a dynamic and innovative company that specializes in providing high-quality products for kids' rooms.Job DescriptionWe are seeking a highly skilled and experienced Digital Marketing Strategist to join our team. As an Online Marketing Specialist, you will be responsible for developing and implementing effective online marketing...

  • Stratégiste Marketing

    il y a 5 jours

    Paris, Île-de-France OpenClassrooms Temps plein

    Développez votre carrière en tant que Stratégiste Marketing chez OpenClassrooms**Description du poste**OpenClassrooms recherche un Stratégiste Marketing pour rejoindre son équipe de professionnels passionnés par l'apprentissage et la formation. En tant que Stratégiste Marketing, vous serez chargé de contribuer à la stratégie de communication de...

  • Stratégiste de Marque

    il y a 4 semaines

    Paris, Île-de-France ESP Ecole Supérieure de Publicité Temps plein

    Contexte Découvrez le rôle d'un Stratégiste de Marque en 2023. Cette fiche explore les multiples dimensions de ce métier centré sur la stratégie de marque. Quelles sont les missions d'un Stratégiste de Marque ? La définition d'un Stratégiste de Marque est axée sur une communication intégrée, visant à renforcer la visibilité de la...

  • Stratégiste de Marque

    il y a 4 semaines

    Paris, Île-de-France ESP Ecole Supérieure de Publicité Temps plein

    Contexte Découvrez le rôle essentiel d'un Stratégiste de Marque dans le paysage marketing contemporain. Ce poste se concentre sur l'ensemble des dimensions liées à la stratégie de marque. Quelles sont les missions d'un Stratégiste de Marque ? Le Stratégiste de Marque (ou responsable de marque) est principalement chargé de développer une...

  • Stratégiste Senior en Marketing Digital

    il y a 3 jours

    Paris, Île-de-France GroupM Temps plein

    Présentation du Rôle Nous recherchons un Stratégiste Senior en Marketing Digital pour rejoindre notre équipe de GroupM. Ce rôle est responsable de l'élaboration et de la mise en œuvre de stratégies de communication efficaces pour nos clients.Compétences et Expériences RequisesMinimum de 4 à 5 ans d'expérience dans un rôle de marketing/consultant...

  • Stratégiste de Marque

    il y a 4 semaines

    Paris, Île-de-France ESP Ecole Supérieure de Publicité Temps plein

    Contexte Devenir Stratégiste de Marque est un parcours passionnant en 2023. Ce rôle est essentiel pour façonner la perception d'une marque sur le marché. Quelles sont les missions d'un Stratégiste de Marque ? Le Stratégiste de Marque est chargé de développer une communication intégrée pour renforcer la visibilité de la marque sur divers...

  • Digital Media Strategist

    il y a 2 semaines

    Paris, Île-de-France dentsu Temps plein

    Dentsu is seeking a Digital Media Strategist to join our dynamic team! As a key member of our agency, you will play a vital role in shaping and executing successful digital marketing campaigns for our esteemed clients. Your expertise in the ever-evolving digital landscape will be instrumental in driving impactful results. Your Responsibilities: Collaborate...

  • Assistant Marketing Strategist

    il y a 4 semaines

    Paris, Île-de-France WebMD LLC Temps plein

    À propos de WebMD LLCWebMD LLC, un acteur majeur dans le domaine des services d'information santé, recherche un Assistant Marketing Strategist pour rejoindre notre équipe dynamique.Votre rôle :En tant qu'Assistant Marketing Strategist, vous serez responsable de l'optimisation de l'engagement des utilisateurs dans les marchés assignés et de représenter...

  • Marketing Stratégiste Junior

    il y a 1 jour

    Paris, Île-de-France IEF2I Education Temps plein

    Développez votre carrière en tant que Marketing Stratégiste Junior chez IEF2I EducationIEF2I Education, un groupe éducatif innovant, recherche un Marketing Stratégiste Junior pour rejoindre son équipe dynamique. En tant que membre clé de notre équipe, vous contribuerez à la croissance de notre entreprise en développant des stratégies marketing...

  • Social Media Influence Strategist

    il y a 4 semaines

    Paris, Île-de-France ESP Ecole Supérieure de Publicité Temps plein

    Position Overview: As a Social Media Influence Strategist, you will play a pivotal role in crafting and executing digital marketing initiatives aimed at boosting brand visibility, fostering audience interaction, and driving sales growth. Collaborating closely with teams in marketing, communications, and public relations, you will be tasked with producing...

  • Senior Marketing Strategist

    il y a 4 semaines

    Paris, Île-de-France Kolverr Temps plein

    Kolverr - Senior Marketing Strategist PositionKolverr stands at the forefront of the energy transition sector, recognized as a premier career platform dedicated to bridging the gap in skilled labor necessary for achieving sustainable objectives.About Us:Sixtine (CTO) - Extensive experience in Technology & DataStanislas (CEO) - Expertise in Venture Capital &...

  • Marketing Strategist for EMEA Region

    il y a 4 semaines

    Paris, Île-de-France Ecolab Temps plein

    Position Overview: We are seeking a visionary Marketing Strategist to lead initiatives across the EMEA Region, driving business expansion through innovative strategies and digital transformation. Key Responsibilities: Lead the development and execution of the Pest Marketing strategy, collaborating with key stakeholders. Innovate connected solutions and...

  • Marketing Strategist

    il y a 3 jours

    Paris, Île-de-France Ageelink Temps plein

    About the RoleAs a Marketing Strategist at Ageelink, you will be responsible for leading the development and implementation of marketing strategies that drive business growth and revenue.Key ResponsibilitiesMarket Research and Analysis: Conduct market research and analysis to identify trends, opportunities, and challenges in the market.Marketing Strategy...

  • Digital Marketing Strategist

    il y a 5 jours

    Paris, Île-de-France NCOO HIRING Temps plein

    About NCOO HIRINGNCOO HIRING is a dynamic and innovative company that specializes in providing high-quality products for kids' rooms.Job DescriptionWe are seeking a highly skilled and experienced Online Marketing Specialist to join our team. As an Online Marketing Specialist, you will be responsible for developing and implementing online marketing campaigns,...

  • Digital Strategist

    il y a 2 semaines

    Paris, Île-de-France Europcar Mobility Group Temps plein

    Europcar Mobility Group is seeking a talented and driven Digital Strategist to join our dynamic team in Paris. In this role, you will play a pivotal part in shaping and executing our digital strategy across the travel and hospitality sector. As a key member of our organization, you will leverage your expertise to drive successful digital initiatives,...