Marketing Operations Manager
il y a 4 semaines
About the Role:
We are seeking a highly skilled Marketing Operations Manager to drive marketing operational efficiency initiatives while contributing to creative and portfolio marketing. The successful candidate will support NAVBLUE's business targets and corporate objectives.
Main Responsibilities:
* Portfolio marketing
* Develop marketing messages, argumentation, and material for specific packages and transversal portfolio topics
* Develop value assessment methodologies and material to demonstrate and promote the value generated by NAVBLUE products/services
* Support portfolio roadmap communications
* Creative marketing
* Create and update content for corporate, internal, and external communication, under coordination with the Communication department: press releases, websites, blogs, social media, trade shows, and events and conferences
* Contribute to the design and deployment of digital marketing strategies
* Lead NAVBLUE Air, the internal NAVBLUE Operations Control Center for customer experience, set-up, and promotion worldwide
* Support branding plan definition
* Operational efficiency
* Consolidate and provide the Marketing business requirements for the evolution of our Marketing and Commercial Office tools and processes (i.e., Market analytics, CRM)
* Own, harmonize, and keep updated of the internal NAVBLUE product marketing library and templates (i.e., commercial offer template)
* Benchmark within Airbus, within the industry, and other industries (research on innovative marketing practices, value-based pricing strategies, and methodologies)
* Support internal processes definition (Go-to-market, Customer Feedback Loop)
Requirements:
* Bachelor's Degree or equivalent training in Marketing
* Minimum 3 years of work experience in Marketing is preferred
* Previous experience with a major Flight Operations solutions provider and/or major airline is preferred
* Must have official authorization to work in France
* Must work effectively with others in a team environment as well as work independently with little supervision, depending on the task at hand
* Capable of understanding and using enterprise software solutions
* Capable of demonstrating high-level of product knowledge internally and to customers
* Understanding of market trends in a fast-moving environment
* Must possess strong presentation skills and be able to communicate professionally in written responses
* Innovative and creative mindset
* Fluent in English
* Communication skills and effective interpersonal skills appropriate for interacting with customers and stakeholders at all levels of the organization
* Competent in the use of the Google Workspace suite of products
* Capable of understanding and learning to use enterprise software solutions such as Salesforce, Qlik Sense, LoopIO, and Cirium
* Competent in SEO/SEM and Google Analytics
Travel Required:
* Able to travel both domestically and internationally occasionally
Company:
NAVBLUE SAS
Contract Type:
Permanent
Experience Level:
Professional
Job Family:
Sales, Marketing & Commercial Contracts
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