Marketing Brand Manager

il y a 1 mois


Paris, Île-de-France FoodChéri Temps plein

Développez votre carrière au sein de FoodChéri

Nous recherchons un Chargé(e) de Marketing Brand pour rejoindre notre équipe Marketing.

Missions clés :

1/ Développement de stratégies marketing

  • Élaboration de plans d'actions marketing pour les marques FoodChéri et Seazon
  • Gestion du lancement de campagnes marketing : conception, planification et suivi
  • Coordination avec les équipes concernées : food, commerciale, logistique, R&D
  • Analyse des résultats et ajustement des stratégies

2/ Gestion de projets marketing

  • Marketing de l'offre : suivi des projets avec la Head of Brands pour assurer la cohérence et la mise en avant des offres de service
  • Programme de fidélité et cycle de vie des marques : production de contenus, suivi des stocks, paramétrage des systèmes d'information
  • Campagnes de co-branding : veille, prise de contact, déploiement et suivi

3/ Développement d'outils marketing

  • Création d'outils institutionnels : packaging, sacherie, flyers, vidéo, etc.
  • Accompagnement de l'équipe marketing opérationnel et logistique pour le développement de supports pour les comptoirs ou les salons

4/ Autres missions

  • Construction et suivi du budget
  • Supervision des demandes des différents services
  • Réponse aux messages du service client

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