Marketing Communications Intern
Il y a 2 mois
We are seeking a highly motivated and creative Marketing Communications Intern to join our team at Estée Lauder - Brand. As a Marketing Communications Intern, you will play a key role in supporting our social media and communications efforts across EMEA markets.
Key ResponsibilitiesGo-To-Market Campaigns:
• Contribute to the development of creative ideas and strategies for brand important campaigns from an earned and owned media lens to EMEA markets.
• Support the development and execution of social media pieces for brand campaigns and activations in partnership with regional social agencies.
• Collaborate with internal teams and agency partners to share social strategy, creator briefing, product seeding, content validation, and results monitoring.
Social Agency Partnership & TikTok Acceleration:
• Support the development of social media strategies in the GTM deck and adapt/optimize global GTM decks to be more EMEA relevant.
• Collaborate with social agency partners in daily operations, including creator brief creation, product seeding, creator content validation, and creator content results monitoring.
• Conduct TikTok newsletters to inform the team on the most trendy topics in social media.
Competitor Reviews & Social Performance Monitoring/Reporting:
• Conduct competitor reviews and analysis reports.
• Track and analyze social media performance metrics for brand campaigns using tools such as Tagger, Dash Hudson, and Google Trend.
• Build campaign post-mortem reports with key takeaways.
Communications:
• Support the development of communication pillars guidelines and cascading.
• Conduct weekly 360 consumer marketing newsletters to facilitate communication between global, EMEA, and market teams.
• Work closely with the internal communication team and organize employee events as needed.
QualificationsEducational Field/Skills Required:
• Master's degree in marketing, communications, digital media, or a related field.
• Strong creative and writing skills, attention to detail.
• Creative thinking and ability to generate engaging content ideas, with a specific focus on TikTok.
• Strong organizational skills and ability to multitask in a fast-paced environment.
• Proficiency in social media platforms, including TikTok, Instagram, Facebook, Twitter, LinkedIn, and others.
• Good understanding of social media analytics tools.
• Fluency in English.
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