Digital Marketing and Communications Specialist
il y a 3 semaines
Job Summary
We are seeking a talented Digital Marketing and Communications Specialist to join our team at Galileo Global Education. As a key member of our marketing team, you will play a critical role in achieving our business targets through digital marketing channels.
Key Responsibilities
- Develop and execute digital marketing campaigns to acquire new students through online media, SEO, SEM, and social media.
- Manage and coordinate communication activities to achieve set targets for lead generation and conversion.
- Develop brand awareness of Galileo Global Education through media, marketing events, and activities.
- Support sales and admission-related promotion activities, interacting with key figures from agencies and external consultants.
- Manage CRM activities and plan initiatives to enhance conversion rates.
- Ensure the constant update and development of our websites, landing pages, and online materials.
- Prepare, manage, and control the yearly budget for online marketing, producing relevant weekly reports and suggesting improvement actions.
- Monitor and analyze competitors' online communications activities and positionings to provide intelligence reports.
- Guarantee Social Media Management, including editorial plans, chat, and lead monitoring.
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