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Apprenticeship in Marketing Management F/H Bac+4
Il y a 2 mois
yellowE, a leader in apprenticeship education and support with a focus on innovative teaching methods, is seeking a Marketing Management Apprentice for its esteemed partner, SNCF.
Position OverviewAs part of the Marketing Division, the Research Department plays a crucial role in converting customer insights into actionable strategies that enhance customer satisfaction (travelers) and align with the organization's goals.
In this regard, the primary responsibilities will include:
- Developing and disseminating "Customer Feedback" dashboards for internal stakeholders to assist the research team.
- Establishing competitive analysis on specific key operational domains for INTERCITÉS.
- Assisting in the preparation, monitoring, and evaluation of qualitative or quantitative research among customers in challenging scenarios.
- Performing statistical evaluations and data processing as required on customer insights (demographics and behaviors) and satisfaction levels.
Your qualifications:
- You possess a bachelor's degree in marketing and are preparing to pursue a Master's degree in marketing communication.
- You demonstrate a strong aptitude for data analysis and interpretation.
- You have excellent writing and summarization skills.
- You exhibit a collaborative spirit.
- You are seeking a professional training opportunity that facilitates your entry into the workforce.
The training program: Master's degree (24 months) - State-recognized diplomas (RNCP)
No tuition fees: covered by an OPCO
A flexible schedule: 1 day of interactive online learning / 4 days in the workplace + 4 weeks of in-person seminars held across France
Exclusive support: personalized coaching from our business department, access to our platform for networking with partners, CV workshops, pitch preparation, and personal development sessions.
This opportunity is exclusively available to students enrolled at yellowE in the Master Marketing Communication program as part of our apprenticeship training. If you identify with this profile, we encourage you to connect with our recruitment team to embark on your apprenticeship journey under optimal conditions.
