Head of Student Recruitment and Enrollment

il y a 2 semaines


Paris, Île-de-France Schiller International University Temps plein
Key Responsibilities

The Head of Student Recruitment plays a pivotal role in driving the institution's enrollment strategy, fostering a diverse and inclusive student body, and promoting the institution's offerings. Reporting to the CMO, this leader oversees the recruitment team and collaborates with various departments to meet enrollment goals.

Key Performance Indicators
  • Develop and execute comprehensive recruitment strategies to achieve enrollment targets.
  • Analyze market trends, demographic data, and competition to identify opportunities for reaching prospective students effectively.
  • Lead, mentor, and manage the recruitment team, providing guidance, training, and performance evaluations.
  • Build and maintain relationships with high schools, community colleges, educational agencies, and other key partners to enhance recruitment efforts.
  • Represent the institution at college fairs, conferences, and other events to engage with prospective students and their families.
  • Collaborate with the marketing and communications team to develop compelling messaging and promotional materials that highlight the institution's strengths and offerings.
  • Collect, analyze, and interpret data related to recruitment trends, application rates, and conversion rates to inform strategic decisions.
Requirements
  • Bachelor's degree in a relevant field.
  • Several years of experience in student recruitment, admissions, or related roles within higher education.
  • Strong leadership and team management skills, with the ability to motivate and inspire others.
  • Excellent communication, presentation, and interpersonal skills.
  • Data-driven mindset, with proficiency in data analysis and reporting.
  • Familiarity with enrollment management systems and CRM software.
  • Knowledge of marketing and communication strategies, particularly in the context of student recruitment.
  • Understanding of higher education trends, demographics, and the competitive landscape.
  • Commitment to diversity, equity, and inclusion in recruitment efforts.
  • Ability to work collaboratively across departments and engage with external stakeholders.


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