Campaign Manager
il y a 2 semaines
The Campaign Manager will boost lead generation, by ensuring an understanding of our target audience and our value proposition and translating these into compelling lead gen campaigns.
- Define and creates new lead gen campaigns and ensures optimization of existing campaigns across channels (website, social paid, Google, etc.)
- Ensures proper briefing towards marketing stakeholders and leads the creative brainstorms with the design team
- Responsible for creation of content across marketing channels
- Responsible for on-time & qualitative execution of offline marketing actions in France (eg. alignment/follow-up with 3rd party advertising, organization of events, organization of guerrilla actions, etc.)
- Ensures proper alignment with sales & other customer-facing teams, to collect input, align on marketing plans, and provide visibility on plans
- Ensures a profound understanding of our target audience, our offering, and value proposition, to translate these into compelling campaigns and content.
**WHAT WE LOOK FOR IN YOU**
- You are an enthusiastic marketeer with a track record of 3+ years of leading the creation of lead gen campaigns, across a variety of digital marketing channels
- You have experiencing in translating defined value propositions into compelling content
- As a digital native, you are able to use the most relevant digital channels and techniques in your plan, and you use data to generate informed insights and make decisions
- A background in the transport & logistics sector or with a marketplace/ecommerce is a strong plus
- Fluent in French (native in FR is a plus) and English
- You are a natural team player with excellent communication skills
- You are no nonsense, energetic, results oriented, and have an unlimited enthusiasm to get others on board.
**Job Types**: Full-time, Permanent
Status: Cadre
**Salary**: From 35,000.00€ per year
Work Location: In person