Social Media Manager

Descriptif du poste

1. Context of the position

While our business is growing, our industry landscape is going through tremendous changes, and we are embarking on an exciting journey-a global rebranding
- to reinforce our position in the market. As we navigate this transformative path, we're seeking a passionate and motivated Social media & Public relations Manager to join our dynamic team and play a key role in raising our awareness in Europe as we undergo this transformative process.

2. Main missions

Nextlane is looking for an enthusiastic and strategic-minded Social media & Public relations Manager to drive our online presence and build strong relationships with the media and key stakeholders. Under the supervision or the Corporate Marketing Director, you will be responsible for developing and executing comprehensive social media and PR strategies, managing corporate communication efforts, and enhancing Nextlane's reputation in the automotive technology sector. You will work closely with the field marketing team to make sure that your corporate PR plan is aligned with local needs. In this role, your key responsibilities will be:
Social Media Strategy and Management:
Develop and implement a comprehensive social media strategy aligned with Nextlane's goals and values.

Create engaging content across our social media platforms (LinkedIn and YouTube).

Increase the brand awareness across Europe through increasing our community on our 6 targeted countries.

Monitor and analyze social media performance, providing insights and recommendations for continuous improvement.

Foster engagement with the online community and respond to comments and inquiries in a timely manner.

Public Relations:
Build and maintain relationships with journalists, industry influencers, and key stakeholders with the support of our PR agencies.

Develop and execute PR campaigns and initiatives to promote Nextlane's products and achievements.

Draft press releases, articles, and other written materials for distribution to the media.

Content Creation:
Create compelling and relevant content, including blog posts, articles, and press releases.

Collaborate with internal teams to gather information and insights for content creation.

Ensure that all content aligns with Nextlane's brand voice and messaging.

Analytics and Reporting:
Centralize and coordinate PR coverage from all the regions.

Utilize analytics tools to measure the impact of social media and PR efforts.

Provide regular reports and insights to track performance and make data-driven decisions.

Event Management:
Support the organization and promotion of corporate events, trade shows, and conferences.

Coordinate media coverage and interviews during events.

3. Main interfaces with other teams / departments
- Product Marketing team
- Field Marketing team
- All stakeholders in the company who will be involved in PR (it can be C-level, Country Managers

Profil recherché

Nous recherchons un profil avec au moins 5 années d'expérience minimum sur ce type de poste.
- Maîtrise parfaite de l'anglais obligatoire

Compétences attendues
- LANGUESAnglais

SAVOIR-ÊTRE

Aucun savoir-être attendu

SAVOIR-FAIRE

Aucun savoir-faire attendu

Entreprise

Nextlane, groupe leader européen de l édition de logiciel pour la Distribution Automobile. Nous apportons toutes les innovations du digital à nos clients afin de leur permettre de piloter avec efficacité leurs activités.

Issue de la fusion de 3 éditeurs de logiciels européens (Imaweb, Datafirst et l'Car Systems), la société Nextlane est aujourd'hui présente dans 21 pays, au service de +70 000 utilisateurs de DMS & CRM de toutes marques de véhicules. Leader en Europe dans l édition et le développement de logiciels à destination du secteur de l automobile, Imaweb emploie 900+ personnes, génère un chiffre d'affaires de plus de 100 millions d'euros, et compte 11 acquisitions au cours des 3 dernières années. Ayant multiplié par 6 son chiffre d affaires en 12 mois, Nextlane entreprend une transformation dans le cadre de cette forte croissance.

Autres offres de l'entrepriseProcessus de recrutement

Le processus de recrutement est le suivant:

- Un entretien RH
- Un entretien technique avec la directrice marketing

**Conseils**
- Merci d'envoyer votre CV à mon adresse mail ainsi que vos disponibilités pour un entretien._
- Je vous remercie par avance._

**Personne en charge du recrutement**
Lucas Menais
- _Talent Aquisition_

Salaire

45 - 50 k€ brut annuel

Prise de poste

Dès que possible

Expérience

Minimum 5 ans

Métier

Social media manager

Statut du poste

Cadre du secteur privé

Zone de déplacement

Pas de déplacement

Secteur d’activité du poste

GESTION DE FONDS

Télétravail

Partiel possible