Newsroom Social Media Lead

**Job Description**:
**About AXA**

As a world-leading insurance company, we act for human progress by protecting what matters. With 153,000 employees in 54 countries working for 105 million customers, we’ve created a truly dynamic and vibrant community. Inclusion and diversity link closely with our values, and together we’re nurturing a culture of respect, for each other, for our customers and the communities around us. Join AXA and you’ll feel like you belong, are included and can thrive. You’ll be able to shape the way you work and truly grow your potential as you seek out new opportunities, push boundaries and benefit people in critical moments of their lives. This is your chance to build the tomorrow you want. Know you can.

**About the entity**

AXA is becoming a sustainable tech-led company and at AXA Group Operations we are one of the major catalysts for this transformation.

We set the tone by triggering and empowering the evolution of our insurance business model through technology and innovation, driving its concrete implementation globally at speed, with a high quality of advisory and execution.

We are present across 17 countries with committed, highly qualified teams. We leverage technology, data, sourcing, security and investment allocation in a global way, but also achieve economies of scale and synergies when necessary.

At AXA Group Operations, we want to be recognized in three fields of action:

- State-of-the-art Data Technology to drive customer experience
- State-of-the-art Procurement & Sourcing to drive efficiency and better manage risks
- High-Performing Global Team for stronger partnerships with AXA entities

**About the job**

We are seeking a Social Media Expert to lead the development, implementation, and execution of a comprehensive social media strategy that will increase AXA Group Operations' brand recognition and reputation, both internally and externally. In this role, you will be responsible for coordinating the social media accounts and platforms of AXA Group Operations Company and leaders (mainly ExCom members) and animating a community of ambassadors.

**Main missions**
- Develop and implement a comprehensive social media strategy for AXA Group Operations, in collaboration with the rest of the Communication team, to support business objectives, increase awareness of AXA GO positioning and foster employee engagement and pride.
- Manage and coordinate the social media accounts of AXA Group COO / AXA GO CEO and ExCom members, ensuring that the content is engaging and is in alignment with the overall communications strategy.
- Monitor and analyze social media data, provide regular dashboards, reports and insights to inform about the social media strategy and optimize content and platforms usage.
- Work with cross-functional teams to develop social media campaigns, offerings, and initiatives in line with the brand's messaging and positioning.
- Help identify key opinion leaders, influencers, and ambassadors across AXA Group Operations - and the Group as needed - and engage them in order to make the community of ambassadors grows and advocates of the AXA brand on Tech, Data, Ops and Security.
- Contribute to foster engagement on internal social media and platforms, taking part to editorial activities and proofreading (articles, newsletter, etc.)
- Work with internal stakeholders and external partners to create engaging content that supports the company's goals, values, and messaging.
- Ensure social media policies are adhered to and provide guidance to the wider AXA team on correct usage of social media.

**Expected skills & experience**

**Experience**
- Master's degree in Marketing, Communications, or a related field.
- Minimum of 5 to 10 years of experience in social media management, digital marketing, or related fields, with proven expertise.
- Knowledge of newsroom, social media trends, reputation & influence management
- Proper stakeholder management skills to ensure collaboration across functions and regions and a strong alignment of messages.
- Proven ability to work effectively in a multi-cultural environment.
- Native English speaker with fluency in other languages; French is a must.
- Proven track record of developing and executing successful social media strategies and campaigns.
- Excellent communication, writing and interpersonal skills.
- Strong analytical skills and experience in analyzing social media data.
- Proficiency with social media platforms (Mainly LinkedIn, but also Instagram, X/Twitter, Facebook, Instagram, etc. to leverage Group Channel) and content creation platforms such as Canva, Adobe Creative Suite, or other relevant tools.
- Experience /training in project management (planning, budgeting, Excel, WSS, etc.),
- Ability to multitask and work in a fast-paced, constantly changing environment.
- Strong project management skills.
- Proactive, self-motivated, and detail oriented.

**Relational skills**:

- Ability to communicate clearly and persuasi