Social Media Coordinator
il y a 1 jour
**ABOUT BYREDO - "Beauty can be many things to many people. Our job is to inspire people to be themselves."_ Ben Gorham, Founder and Creative Director of Byredo. The European luxury brand BYREDO was founded in Stockholm in 2006, with an ambition to translate memories and emotions into products and experiences. BYREDO creates and develops a range of products such as fragrance and make-up but also Byproduct, the brand category for any non-beauty projects. BYREDO is reinventing the world of luxury through a new approach, where creation is led by emotions, expressing a full and limitless brand universe. BYREDO is sold in more than 40 countries in a very high-end exclusive network worldwide, with a growing presence online and a strong focus on Ecommerce activities. We believe that through creativity, we’re able to develop timeless products, both meaningful and inspirational, to people and their lives. We believe that only great people can design & bring those beautiful projects to life. We believe in talents vs profiles, in experience vs education, in diversity vs boundaries. We believe that only powerful teams can lead together the growth of the company, and therefore, we are highly committed to our people. At BYREDO we come as we are, with the intention to learn from each other and go beyond business objectives. **ABOUT THE JOB** We’re looking for a Social Media Coordinator on a permanent contract, who will be responsible for managing the social media accounts of Byredo, creating and engaging content that drives brand awareness, engagement, and customer loyalty. You will work closely with the Marketing, Communications, Creative Studio, Customer Service and Public Relations teams to develop and execute social media campaigns that align with Byredo's overall marketing and brand strategy. **WHAT YOU WILL DO** COMMUNITY MANAGEMENT & SOCIAL MEDIA POSTING - Develop and implement social media marketing campaigns aligned with marketing calendar and business objectives. - Create and curate engaging content for social media platforms such as Facebook, Twitter, Instagram, Line, Red, Weibo, and WeChat. - Ensure copies from English to French or Chinese as needed, working hand in hand with Communication team. - Manage social media organic campaigns, including managing best timing, setting targeting parameters, and monitoring performance. - Monitor social media platforms and respond to customer inquiries and comments in a timely and professional manner. COORDINATION INTERNATIONAL TEAM - Collaborate with local market teams to coordinate the creation and execution of social media campaigns that align with the company's overall messaging and branding. - Provide support to local market teams by sharing relevant assets, posting times, validation captions, and approvals from creative assets. - Ensure alignment of social media planning in local markets with the global planning and make necessary adaptations to social media posts to suit local market needs. - Monitor the performance of social media campaigns in local markets and provide recommendations for improvements. - Work closely with the Go to Market, Communications, and Public Relations teams to ensure that all social media campaigns are aligned with the company's overall messaging and branding. REPORTING - Use social listening tools and data analytics to measure the success of social media campaigns and make data-driven decisions to improve engagement and reach. - Stay up to date with latest social media trends and best practices and use that knowledge to make recommendations for improving company's social media presence. - Develop and maintain relevant dashboards using data analytics tools such as Sprinklr and translate data into strategy proposals for the company. - Conduct reporting and data analytics of campaigns, monthly reporting and share profitable insights with Byredo team. **WHAT WE’RE LOOKING FOR IN OUR NEXT TEAM MEMBER** - At least 2 years of experience managing social media accounts for a company or organization. - Excellent written and verbal communication skills in English and French. Proficiency in Chinese is a plus. **WHAT WE EXPECT YOU TO BRING TO BYREDO** - Strong understanding of social media platforms and their best practices, as well as experience with social media management and analytics tools. - Ability to propose engaging social media content and trends, including graphics, videos, and written posts. - Strong attention to detail and organizational skills, with the ability to manage multiple projects and priorities. - Team player with the ability to work collaboratively with cross-functional teams. - Strong problem-solving and analytical skills, with the ability to use data to inform decision making. - Flexibility during weekends, fashion weeks, and work under pressure. **OUR COMMITMENT TO YOU** - We will onboard you in our fantastic sensorial adventure. - You will work in a flexible and agile working environment, surrounded b
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