Paid Media Manager

il y a 12 heures


Paris, France Pigment Temps plein

**Join Pigment: The AI Platform Redefining Business Planning**

Pigment is the AI-powered business planning and performance management platform built for agility and scale. We connect people, data, and processes in one intuitive, feature-rich solution, empowering every team—from Finance to HR—to build, adapt, and align strategic plans in real time.

Founded in 2019, Pigment is one of the fastest-growing SaaS companies globally. Industry leaders like Unilever, Snowflake, Siemens, and DPD use Pigment daily to make more informed decisions and confidently navigate any scenario.

With a team of 500+ across Paris, London, New York, San Francisco, and Toronto, we've raised nearly $400M from top-tier investors and were named a Visionary in the 2024 Gartner® Magic Quadrant for Financial Planning Software.

At Pigment, we take smart risks, celebrate bold ideas, and challenge the status quo—all while working as one team. If you're driven by innovation and ready to make an impact at scale, we’d love to hear from you.

We’re looking for a **Paid Media Manager** to lead our global paid media efforts with full ownership of strategy and execution, supported by a top-tier performance agency. This role is ideal for someone who can think strategically, execute autonomously, and thrives in a fast-paced, ambiguous environment.

You’ll be the key orchestrator of paid acquisition at Pigment, managing multi-million dollar budgets and working closely with our agency to build, test, and scale paid programs across platforms like Google, LinkedIn, Meta, and beyond. You’ll push boundaries, explore new formats, and partner cross-functionally to ensure our paid media programs align with Pigment’s revenue goals.

**What you will do**:
- ** Own and evolve** the global paid media strategy across channels and funnel stages, acquisition, retargeting, and brand.
- ** Lead and manage** the day-to-day relationship with our paid media agency: set goals, provide direction, and review strategic plans and optimizations.
- ** Collaborate on testing plans** and campaign frameworks with the agency to improve efficiency, uncover insights, and drive innovation.
- ** Oversee execution** of high-impact paid campaigns across platforms (Google, LinkedIn, Meta, programmatic).
- ** Analyze performance** deeply and consistently, build dashboards, monitor trends, and deliver actionable insights to cross-functional stakeholders.
- ** Work cross-functionally** with Demand Gen, Product Marketing, RevOps, and Web to align paid media with pipeline goals and full-funnel programs.
- ** Build scalable processes** for campaign planning, testing, and reporting; identify and drive improvements in workflow and tooling.
- ** Stay ahead of trends** in B2B performance marketing, bringing innovative formats and channel strategies into the mix.

**Who You Are**:
- ** 4-6 years of experience in paid media**, with significant ownership over strategy and budget in a high-growth B2B context.
- Experience managing and getting the best out of **agency partnerships,** clear communicator, strategic thinker, high standards.
- ** Familiarity with AI-powered paid media tools** (e.g., performance forecasting, creative generation, copywriting assistants, campaign optimization). You know when and how to leverage AI to improve speed, scalability, and decision-making.
- Proven track record managing **$2M+ annual spend** across channels like Google Ads, LinkedIn, Reddit, programmatic etc.
- Strong analytical mind, able to turn complex data into clear recommendations and influence strategy.
- A **creative thinker** who questions the status quo, actively challenges assumptions, and brings new ideas to the table.
- Ability to operate independently and **navigate ambiguity** with confidence.
- ** A bias for action,** experimentation, and continuous learning.
- ** Excellent communication and collaboration skills**; comfortable engaging with marketers, analysts, and leadership.
- **Nice to Have**
- Experience working with ABM tools (e.g., 6sense) and integrating them into paid strategies.
- Familiarity with attribution tools (e.g., Dreamdata), pipeline analytics, and multi-touch reporting.
- Global campaign experience and understanding of international nuances in performance marketing.
- ** Background in EPM or enterprise tech**, with an understanding of how to position complex products to senior decision-makers.

**What we offer**:
- Competitive package
- Equity
- Healthcare
- Along with one company offsite every year, we have brand new offices at the heart of major cities including New York, Toronto, Paris, and London
- High-end equipment (based on stock/availability) to do your work in the best conditions.
- Hybrid remote policy

**How we work**:
- Thrive Together: We can only win as a team. We are all founders and do the right thing for our peers, Pigment customers, partners, and the planet
- Never Settle: We aim to become the best at what we do by delivering with rigor and ambition every day. Del


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