Digital Content Marketing Assistant

Are you ready to dive into the world of digital content marketing? Join Global Blue for a
6-month internship
and help shape our global marketing and communication strategy.

What's the Job?

As a Digital Content Marketing Intern, you'll collaborate with our dynamic marketing team to drive traffic to the Global Blue Group's digital ecosystem. You'll work closely with our Content Marketing Manager and create captivating content.

Your Responsibilities:

1.  
Content planning:
Collaborate on content planning with a data-driven, SEO-focused approach, aligning with insights from the BI and market teams.

2.  
Content Creation:
Develop digital content with an SEO-focus, including infographics, videos, visuals, and graphics for newsletters, presentations, and social media, bringing our stories to life.

3.  
Copy writing:
Adapt storytelling and writing styles for various formats—social media, newsletters, blog articles, and event content.

4.  
Social Media:
Publishing content on LinkedIn, monitor performance, and compile regular engagement reports.

5.  
Intranet Management:
Create and publish webpages for the intranet.

6.  
Press:
Gather and suggest press articles for our Business Intelligence team.

7.  
Quality Control:
Ensure top-notch quality by proofreading English content before publication.

8.  
Market Research:
Stay up to date on luxury and shopping industry trends. Gather research for luxury reports and deep dive analyses.

9.  
Team Collaboration:
Actively contribute to the marketing team by joining meetings, webinars, and brainstorming sessions. Share ideas, suggest content improvements, and support team initiatives.

10.
Digital Reporting:
Provide regular digital performance reports, analyzing content engagement, campaign results, and insights to support marketing decisions.

What You'll Learn:

-      
Elevated Storytelling:
Improve your copywriting ability to create captivating and persuasive content.

-      
Marketing Mastery:
Understand marketing best practices and design materials that resonate with our audience.

-      
Video Skills:
Learn video creation and editing for events and our website.

-      
Tools of the Trade:
Enhance your skills in tools like Excel and PowerPoint, equipping you for success in the marketing realm.

-      
Creative Design:
Master Canva, crafting eye-catching visuals and engaging webinar invitations.

- Digital Analytics:
Learn to track, measure, and analyze social media performance and other digital KPIs.

Key Skills and Qualities

-      
Curiosity and Innovation:
Your innate curiosity, resourcefulness, and innovative spirit drive you to seek new solutions.

-      
Academic Background:
Currently studying Business Administration, English, Marketing, Communications, Journalism or related fields at university.

-      
Language Skills:
Strong written and verbal communication skills in English.

-      
Luxury Enthusiast:
A keen interest in retail and luxury products.

-      
Design Dexterity:
Comfortable using Canva.

-      
Tech Savviness:
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

-      
SEO-Aware:
Basic understanding of SEO principles and their application in content creation.

- Analytical Mindset:
Interest in analyzing data and generating insights to inform content strategy.

What We Offer

-      
Paid internship (Salary: €1200 per month).

-      Mentorship with seasoned professionals in an international team.

-      Perks include
restaurant tickets
and
flexible remote work options
.

-      Skill development in video, Canva, PowerPoint, InDesign, and much more.

-      
Luxury store visits
for in-depth Tax Free Shopping insights.

-      Fun team-building activities, workshops, social events, and after-work gatherings for an enjoyable experience

• Key information: The ideal start date for the six-month internship is ASAP