Product Marketing Manager

• What We Are Looking For: Someone who loves tech, is a great writer, can express complex notions in a simple way, has an active interest in strategic approach and works collaboratively.
• The Role:

The Strategic Product Marketing Manager will work for Enea's Embedded Security Business Group, specializing in network traffic identification and threat detection technologies. You will play a pivotal role in presenting and explaining our technologies, shaping market perception, defining the value for prospects and driving growth for Enea's Embedded Security portfolio. This role is responsible for developing compelling value propositions and content, building market awareness, and positioning Enea as the preferred partner for software vendors and technology providers.

• Key Responsibilities
• • Product Marketing Strategy: In close collaboration with Product Management, Marketing and Sales, define a yearly strategic marketing plan for the Embedded Security product portfolio, including the marketing priorities, the key focus areas and the deliverables.
• • Define, Manage and Create Marketing Content: Develop and write content for the full range of marketing assets, from product descriptions to technical thought leadership pieces, including messaging frameworks, whitepapers, articles, product briefs, sales presentations, web content, conference presentations and award submissions.
• • Value Proposition Development: Craft clear, compelling, and differentiated value propositions based on customer insights, commercial priorities, and technical strengths, in close collaboration with Product Management.
• • Market Intelligence: Analyze industry trends, customer behaviors, and competitor strategies to inform marketing and executive decision-making.
• • Campaign Collaboration: Partner with the Campaign team to build and deliver effective campaigns, providing insights, messaging, and tailored content.
• Industry Engagement: Build strong relationships with analysts, associations, and key ecosystem stakeholders to enhance Enea's visibility and credibility.
• Experience & Skills
• • Tertiary qualifications in Marketing, Business, or equivalent experience.

Minimum 5 years' experience in strategic, portfolio, or product marketing.

• • Fluent in English with exceptional communication skills. Capacity to analyze customer needs and industry trends, and to translate the insights into actionable strategies. Proven ability to formulate key messaging and author high-quality content that clearly articulates complex ideas to technical and commercial audiences.
• • Strong understanding of technology markets, ideally with experience in cybersecurity and networking domains. A knowledge of embedded software or deep packet inspection solutions would be a plus.
• • International experience or demonstrated adaptability across diverse markets and cultures.
• • Tactical understanding of the different marketing channels and tools would be a plus, e.g. SEO, digital marketing, social networks…
• • Team player: While dedicated to a specific Business Group and portfolio, you will work collaboratively both within the marketing team and cross-functionally.
• Technical Context
• This role sits within a highly technical team focused on embedded deep packet inspection software. While we do not expect candidates to be familiar with this type of technology, they should demonstrate a passion for tech, the ability to quickly acquire technical knowledge and translate complex product capabilities into clear, market-relevant messaging that resonates with software vendors and industry partners

• Why Join Enea?

• Be part of a global leader in communications and cybersecurity software, and the market leader in embedded deep packet inspection.

• Shape the strategic direction and business success of a product portfolio that is key to modern networking and cybersecurity.
• Drive initiatives that directly influence market leadership and customer success.
• Collaborate with world-class engineers, product managers, and industry experts.
• Become part of a friendly, fun, highly professional and international marketing team.

About Enea
We are a global specialist in advanced telecom and cybersecurity software, with a vision to making the world's communications safer and more efficient.

We serve 160+ communication service providers across more than 100 countries, supporting over 30% of the world's mobile subscriptions, with billions relying on our software every day.

Enea is headquartered in Stockholm, Sweden and is listed on NASDAQ Stockholm.