Product Manager, New Cardio

il y a 2 jours


LagnysurMarne, Île-de-France Boston Scientific Temps plein

Market Development Develop and execute localized market strategies. Identify clinical and market trends; propose new marketing opportunities. Create and manage physician training programs. Implement strategic marketing plans aligned with franchise goals and the Strategic Plan. Develop creative approaches to market existing and new products. Support the creation of reimbursement strategies. Evaluate competitive positioning and emerging market trends Develop, coordinate, and execute training for the local sales force. Facilitate physician-to-physician training and selling. Provide active field support to local franchise sales teams. Participate in local sales meetings and major customer events. Develop and implement product launch strategies, including launch packages. Contribute to prioritization for new product development. Establish and maintain relationships with key thought leaders. Build strong partnerships with Business Unit Manager, National Sales Manager, and sales teams. Develop operational product launch strategies and roll-out plans. Provide market potential assessments for strategic planning and marketing documents. Operate within and assist in developing the franchise budget (travel, promotion, advertising, etc.). Ensure compliance with all applicable SOPs and regulatory requirements. Act as an interface between customers and the Sales organization to address complaints and quality issues promptly. Champion quality and compliance messaging internally and externally during events and campaigns. Education: BSc and Master's in Marketing or equivalent. Experience: Minimum 3 years in a medical device or pharmaceutical company. Project management Stakeholder management KOL management Drive strategic initiatives aligned with business goals Knowledge of French Healthcare System Languages: French & English Willingness to travel (10-20%) Specific experience in Cardiology.


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