External Communication Manager H/F
Il y a 17 minutes
Motul is recruiting our External Communication Manager.
MOTUL is an international French company founded in 1853. We specialize in the production of high-performance lubricants for engines (two-wheelers, cars, heavy-duty vehicles and others), as well as for industry.
Operating in over 160 countries, we strive every day to provide our customers with exceptional levels of performance and protection
Your role at Motul:
- Develop corporate narratives
- Produce reference messaging and corporate supports to present the company to exterior publics, through speeches, presentations, videos, articles…
- Manage the corporate website
- Develop corporate content that highlights the positioning, strategy and values of the company (articles, videos, pictures…) and guarantee it is always up to date.
- Publish regularly on the News section.
- Pilot regular metrics analysis.
- Implement corrective actions / evolutions in coordination with the technical team (PO), contributors and agencies.
- Curate the corporate LinkedIn accounts
- Build and implement an editorial framework for LinkedIn, aimed to highlight Motul's strategy and successes, and aligned with the brand narrative.
- Create relevant content that is adapted to the target and the format.
- Publish regularly on the Motul LinkedIn account.
- Support the agency for the Community management of the corporate LinkedIn account.
- Help top managers to amplify corporate news on their LinkedIn account.
- Media relations
- Support spokesperson with the necessary tools: messaging, Q&A, statements.
- Prepare the press materials: releases, kits, photos, videos.
- Distribute the press materials to targeted journalists.
- Respond to media inquiries.
- Accompany spokespersons in their speeches.
- Organize press events.
- Monitor the press coverage: monthly, after each announcement. Conduct regular media monitoring to identify risks and opportunities.
- Crisis communication
- Support the preparation of holding statements, Q&As and key messages for sensitive or urgent situations.
- Support monitoring and post-crisis analysis.
- Manage Heritage collection and related communication
- Manage the Motul collection: inventory, digitalization, retail process
- Showcase Motul's heritage collection in exhibitions, fairs, museums…
- Craft messages to promote Motul's legacy and link it to current life of the company
- Budget & organisation
- Pilot external agencies and manage the related budgets: brief, coordination of the workstream, monitoring to guarantee correct implementation of projects and actions.
- Performance monitoring & KPIs
- Define and track key performance indicators for external communication activities (media relations, corporate website, LinkedIn).
- Provide regular reporting and insights to continuously improve communication effectiveness
Profil
- Strong technical skills in copywriting, with clear, impactful written and verbal communication abilities.
- Proven experience in public relations, content creation, program and project planning and management, as well as supplier management.
- Demonstrates effective leadership through an action-driven mindset, trustworthiness, proactive initiative, active listening, and the ability to foster collective intelligence within teams.
- Holds a bachelor's or master's degree in communication or marketing, supported by over ten years of professional experience in the communications field, including media relations.
- Bilingual profile with native-level proficiency in French (C2) and advanced fluency in English (C1).
- Strong IT proficiency, including advanced use of the Microsoft Office Suite and professional LinkedIn account management.
Our Recruitment Process :
- Step 1 :Discover call with Clément ( The talent Acquisition) - 30 min
- Step 2 :Technical Meeting with your Manager Raluca - 1h
- Step 3 :Meeting at our offices with Andreea ( N+2 - 1h
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