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Product Marketing Manager B2B

il y a 2 semaines

IssylesMoulineaux, Île-de-France Dailymotion Temps plein
Company Description

Dailymotion is more than a video app, it's a visual conversation in motion, based on a unique algorithm designed to broaden users' horizons. Dailymotion brings nuance to the debates that animate young people and puts listening, discovery, and kindness back at the heart of interactions to help build a better and safer Internet.

Dailymotion is also "Dailymotion Pro", a video hosting and broadcasting solution for professionals in all sectors; and "Dailymotion Advertising", a powerful, proprietary video advertising platform, offering a high-quality, secure environment for brands.

Our team is made up of 400 people in France, New York, and Singapore, all united by the same ambition: to visibly shake up the global video platform ecosystem.

What brings us together?

At Dailymotion, our team of talented individuals from over 40 nationalities embraces four core values every day:

  • Opening perspectives - We are building bridges between different sides of the spectrum. We believe in freedom of speech, inclusivity, and a mix of cultures.

  • Building a safer world - Empathy is the key to understanding alterity. Caring for each other is our driver to creating a safe community.

  • Making bold moves - We are ambitious challengers. We are making against-the-flow choices to make visible changes in the platform's ecosystem

  • Creating meaning - We spark joy and curiosity, we feel good about what we do and we want everyone else to feel the same fulfillment

Job Description

We are looking for a Product Marketing Manager to join the B2B Product Marketing team, with a focus on Dailymotion Advertising solutions.

This role sits at the center of product, sales, and marketing. It requires comfort with ambiguity, strong relationship-building skills, and the ability to influence across teams and senior stakeholders. You will manage several products at the same time in a fast-moving environment, while maintaining clarity, consistency, and execution pace.

The ideal candidate is a strong written and verbal communicator, able to work independently while staying closely aligned with cross-functional teams. Creativity, resilience, adaptability, and attention to detail are key to succeed in this position.

You will operate the full go-to-market strategy end to end, including sales enablement. You will work closely with Product teams on strategy and roadmap direction, while partnering with Communications and Field Marketing teams for amplification and local market adaptation.

This is a global role, acting as a strategic link between market insights, sales feedback, and product development. You will own positioning, messaging, and GTM execution across AI-driven advertising platforms, creative solutions, video intelligence, and brand experience services.

Key responsibilities

Market intelligence and product insights

  • Monitor market dynamics, customer needs, and competitive movements.
  • Collect feedback from sales teams and clients to identify opportunities and gaps.
  • Collaborate with Product teams to help shape roadmap priorities aligned with business goals.

Go-to-market leadership

  • Define and execute product launch plans, ensuring strong alignment across Product, Sales, and Marketing.
  • Lead product readiness and beta initiatives with Product and Customer teams.
  • Develop clear positioning and messaging frameworks for each launch.
  • Drive GTM activation across owned channels such as newsletters and social media.
  • Produce sales enablement assets and frameworks, operating the enablement strategy directly.
  • Lead sales trainings for product and solutions launches
  • Work with Field Marketing to localize messaging and materials for priority markets.
  • Partner with Communications to support launches through PR, events, and media initiatives.

Measurement and iteration

  • Track product KPIs such as awareness, pipeline impact, and adoption.
  • Refine positioning and share actionable insights with Product and Sales teams based on market results.
Qualifications
  • At least 4 years of experience in Product Marketing or a similar B2B marketing role, preferably within AdTech or SaaS
  • Professional proficiency in English and French, both written and spoken
  • Proven track record of managing full GTM lifecycles for complex digital products
  • Expertise in crafting messaging and positioning that translates technical features into business value
  • Strong analytical skills to track KPIs and pipeline impact
Additional Information

Dailymotion is proud to be an equal employment opportunity and affirmative action employer. We value inclusion and we want you to help us thrive for a more diverse community.

All our job offers are open to people with disabilities or impairments, and we actively encourage everyone to apply. If you have any accessibility needs or require any accommodations for the hiring process, please let us know in advance so that we can make any necessary arrangements.

  • Location: Issy-les-Moulineaux

  • Start Date: ASAP

  • Contract Type: Permanent (CDI)

Want to learn more about us:

  • New-York office - BuiltIn

  • Offices in France - Welcome to the Jungle

  • Our articles  

For the France offices :

Hybrid Work Framework, depending especially on the needs of your position

 Saving Plan Canal +

  Paternity leave or Coparental leave extended 

  Living Employee Culture (Events/Trainings/Parties/All hands,…) 

  Career development support (training/internal mobility/compensation cycle/360 feedback review …)

  High-end Health Insurance and Personal Services Vouchers (CESU)

  Paid Time off – RTT and Saving time plan (CET)

  Meal Vouchers – Public Transport and Bike refund 

European Economic and Social Committee (sport membership/cinemas vouchers/gift vouchers/discount) 

Fitness Subscription thanks to our partnership with Gymlib

Type of Contract: PermanentDepartment: Global Business