Global Retail Media Strategist
il y a 18 heures
Agency :
Havas Media FranceJob Description :
.Havas Market is the e-commerce and performance division of Havas Media Group, designed to help brands navigate and thrive in the ever-evolving world of commerce and performance. We combine data-driven performance marketing, retail media, and digital transformation expertise to create impactful growth strategies across global and local markets.
As part of the global Havas network, Havas Market collaborates with leading brands worldwide, focusing on building seamless, scalable, and sustainable commerce ecosystems. Our mission is to connect Content, media, commerce and data, to accelerate brand performance and deliver tangible business results across all digital touchpoints.
We are seeking a professional with strong client-facing experience for:
- Support global clients by assisting local teams in executing and optimizing retail media campaigns, particularly on Amazon and other key retailers.
- Drive innovation and development within Havas Market by supporting the structuring of tools, offers, and processes that enhance both global strategies and local execution.
Mission & Responsibilities
GLOBAL CLIENT SUPPORT – RETAIL MEDIA
- Coordinate across global and local teams to drive campaign execution and consistency.
- Provide support in managing client relationships, ensuring campaigns align with objectives.
- Support adoption of global retail media guidelines and best practices across markets.
- Provide support and recommendations for RM campaigns on Amazon and other retailers.
GLOBAL CLIENT SUPPORT – PERFORMANCE & REPORTING
- Support markets in centralizing data and consolidating information.
- Analyze campaign and market data to identify trends, opportunities, and risks.
- Translate complex data into actionable insights and clear recommendations for stakeholders.
- Apply strong analytical thinking to uncover meaningful patterns that drive strategic decisions.
HAVAS MARKET – INNOVATION & OFFER DEVELOPMENT
- Contribute to the development of Havas Market's service and product offerings.
- Identify new opportunities through market monitoring, benchmarks trend and analysis.
- Support the design and implementation of new offers or innovative solutions.
HAVAS MARKET – TECH STACK & TOOLS
- Be a strong contributor to the development of Havas Market tools.
- Build new tools and support the adoption and optimization of Havas Media's existing Global Tech Stack for Retail Media, including proprietary tools.
- Ensure local and global teams are trained and equipped to leverage in-house technologies effectively.
Previous Experience & Industry Background
- Master's degree in business, Marketing or Digital communications.
- 5+ years of directly related experience in eCommerce. Mandatory expertise in Retail Media with hands-on experience in Amazon Ads & DSP, covering both trading & strategic consulting.
Soft skills & Competencies
- Retail Media Expertise: Knowledge of Amazon and other retailer advertising platforms.
- Client Relationship Management: Ability to support and manage global clients effectively.
- Cross-Market Coordination: Experience working across global and local teams to ensure alignment.
- Data Analysis & Reporting: Strong analytical skills to interpret campaign and market data.
- Project Management: Organizing multiple initiatives, timelines, and stakeholders efficiently.
- Tech & Tools Proficiency – Familiarity with platforms, analytics tools, and campaign tech stacks.
- Communication & Presentation Skills – Clear, concise reporting and stakeholder communication.
- Problem-Solving & Strategic Thinking – Anticipating challenges, identifying opportunities and solutions.
- Adaptability & Learning Agility – Ability to quickly learn new tools, platforms, and market dynamics.
- Additional Performance Marketing Knowledge: While retail media expertise is essential, familiarity with other performance marketing levers is highly appreciated.
- Languages: English (Advanced).
#LI-CO1
Contract Type :
PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.
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