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Metasearch and Paid Search Project Manager
Il y a 4 mois
Company Description
Accor Tech & Digital is the power engine of Accor technology, digital business and transformation. Our 2,000 talents are committed to deliver the best tech and digital experiences to our guests, hotels and staff across 110 countries and to shape the future of hospitality.
Accor Tech & Digital, jobs in the tech field where intelligence is above all human
Job Description
We are the Digital & Business Factory of the Accor Group, the innovation and transformation laboratory of the global leader in the hospitality industry;
With our 700 - Heartist®, we bring together the best of hospitality and the best of tech & digital.
Our ambition: to offer personalized, memorable, and sustainable experiences.
Here, we give birth to new ways of traveling in each of our 5,500 hotels, closest to our 100 million customers in 110 countries.
Here, we are at the heart of a fantastic playground for designing and creating digital products and services, for our customers and our hotel teams, generating maximum value for our company.
Here, your scope will have no boundaries, so dare to impact on the world with us
Here is where your greatest challenge awaits you:
By joining the Customer Acquisition team withi n the Global Digital Marketing & Ecommerce department (Premium, Midscale & Economy division) , you will be accountable and responsible for supporting the Senior Manager Paid Search & Meatasearch in managing the levers development strategy to support Regional teams responsible for activation.
Reporting directly to Senior Manager Paid Search & Metasearch, you will be working closely with Regional Customer Acquisition teams, internal and external partners to maximize performance and efficiency in accordance with the defined Customer Acquisition strategy
Your mission:
Contributing to defining the strategy and guidelines for the Metasearch lever : Driving best-in-class Metasearch strategic project development, guidelines & processesDriving adaptation to the evolving environment through incrementality tests, automation, efficiency & scalabilityDriving development of advanced solutions and innovative features Driving strategic project developments for Metasearch with internal & external partners (price comparison sites, media platforms, tools, etc.):Driving & building the partnership development with internal & external partnersBriefing, supervising, and challenging partners to seize new opportunitiesBeing a force of proposal on the needs for developments in business models, partnerships and connectivity, integrating development needs reported by the hubs to support local strategies. Supporting the Senior Manager Paid Search & Metasearch in the management of major projects: Leading and being the entry point on dedicated transversal projects on behalf of the Customer Acquisition teamMonitoring performance & budgets in alignment with business & financial objectives and driving evolution of dashboards to support Levers managementMonitoring the impacts & driving synergies on the Metasearch & Paid Search levers in the evolving Digital EnvironmentWorking on connectivity with the Digital Factory teams within Accor to unlock competitive advantages across Metasearch partners Working hand-in-hand and participating in setting up support for Regional teams to guide them in the management of their Metasearch campaigns. Setting up regular calls with dedicated contacts in the hubs and setting up follow-ups.Creating and updating documentsSupporting Regional Teams in evaluating the launch of new tests across Levers partnersQualifications
And you?
Confirmed experience in Metasearch lever management with a background within International Client(s) and/or Agency
Experience in Paid Search lever management is a plus
Experience in working with external partners
Experience using digital optimization tools/solutions
Strong analytical skills with target-oriented attitude
Strategic & Anlaytical Problem solver
Business & results acumen
Ability to make clear explanations and recommendations
Proactive, result-driven in fast paced environment
Excellent communication skills
Fluent in English + ideally other EU language
Additional Information
Accor dares to impact:
- the world
We are committed to the world around us, with a strong employer culture focused on the development of our 300,000 talents.
On the tech side, we are committed to reducing the impact of digital technology across all our projects.
- your career:
We enable all our employees to manage their work-life balance and offer them the means to shape their work environment according to their preferences.
Training and career paths are defined both individually and collectively, allowing us to grow together on a daily basis.
We value the richness of diverse nationalities represented, from various backgrounds, encompassing all the stories that make us who we are. We encourage diversity in personalities and professional paths. We know how to adapt to the specific needs of our employees, especially those with disabilities.
- Specifically, at the Digital & Business Factory
Expanded remote work and no meetings on Wednesday afternoons,
Continuous improvement & training: Hackathons, exceptional technological partnerships, dedicated talent management, and a specialized platform for training, Digitech Academy & certifications.
and also,
Work from Everywhere: Personal access provided to over 500 coworking spaces, many of which are within our hotels.
ALL - Heartist® Program: Unforgettable stays and experiences at all Accor locations and partner venues worldwide.
Heartist® for Good Program: Commit to supporting an association of your choice from those available on our volunteering platform (1 day offered per year by the Group during your working hours).
An Employee Social Committee (CSE) supporting the financing of your cultural and sports activities.
Sustainable Mobility Package up to €700 for the use of "green" transportation, or 75% coverage of Pass Navigo (public transportation pass).
€10 meal vouchers.
A mandatory health insurance plan funded at 50% by Accor without additional costs in case of enrollment of your dependents.
And at our Issy les Moulineaux site: Collaborative workspaces, an employee restaurant, unlimited coffee, gaming and sports areas, a concierge service, and a park just across the street
Is this mission appealing to you?
Recruitment is all about people
Apply, and we will offer you:
A meeting with our recruitment team to present the essential aspects of the position to you or guide you towards the role that may suit you.
An interview with the team manager responsible for the role you are interested in.
For some roles, you might also be required to complete an assessment (use case and motivation questionnaire.
A final interview with our Human Resources team to discuss our Group's culture, work environment, training program, career prospects, as well as various benefits offered by the Group.
A personalized feedback.
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