Dealer Marketing Specialist

il y a 3 semaines

Courbevoie, France BYD Temps plein

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature. We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.

BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.

BYD Europe BV located in Schiedam, Netherlands is the marketing and sales HQ of BYD Co., Ltd based in Shenzhen, China. BYD Europe BV offers a full line of BYD electric vehicles, including all-electric cars, all-electric buses, and all-electric forklift trucks.

About BYD France

BYD France is the French National Sales Company of BYD BV Europe and BYD Company Ltd, a China-based company and a leading global supplier of green energy technologies. BYD France offers a range of electric vehicles, including all-electric cars, buses & forklifts. BYD is expanding its operations in France to support a growing portfolio of New Electric Vehicle Passenger car and LCVs projects.

As Marketing Specialist – Dealer Marketing you will:

Play an important role in the support of the marketing activities for the French market with a particular emphasis on Dealer marketing support. As a key member within the marketing team, this role will be the interface between marketing, BYD Regional Sales Team and the dealer network.
This will be in the form of:
- Provision of creative assets
- Brand guidelines
- Communication of BYD National planning
- Coordination of Dealer marketing plan sign-off and validation (in conjunction with with
regional sales manager & Marketing Manager French).
- Local events support

Key objectives and responsibilities:
- Creation and maintenance of creative assets for dealer network
- Coordination of dealer marketing programme
- Template provision
- Budget management
- Support Regional Managers with marketing advice and guidance for dealers
- Ensure effective communication of national marketing plans to dealer network

Key results:
- Validation and management of quarterly marketing plans for each BYD Dealership
- Deployment of local marketing plans in conjunction with dealers
- Events per dealer
- Leads generation
- Sales per dealer

We offer:

• Performance and experience-based competitive remuneration.

• 25 days annual leave + additional holidays.

• Company phone and Commuting allowance.

• Department & company-wide teambuilding events.

• An exciting opportunity to lead the European transition to Zero Emissions transportation and de-carbonization of the economy.

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