Senior Manager, Marketing, Hematology, 8 month contract

il y a 1 mois


Paris, France Vertex Temps plein

Job Description

General Summary:

The Senior Manager, Marketing in Hematology in Cell & Gene Therapy will support the delivery of the marketing strategy by overseeing development of HCP and/or patient and caregiver tactics, and ensuring those tactics are delivered to customers effectively and monitored for effectiveness. As a people manager within the organization, this role may have financial accountabilities and human resource responsibilities for assigned staff.

Key Duties and Responsibilities:

  • Develops and updates marketing materials which are aligned with marketing strategy and business objectives (including branded websites, interactive visual aids, sales brochures, etc.)
  • Enhances customer engagement by ensuring marketing pieces have been uploaded to the CRM platform, administering speakers programs, coordinating conference activities (including promotional booths, conference materials)
  • Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across brands
  • Manages agency partners to ensure budget is not exceeded and timely deliverables are executed
  • Collaborates with brand leaders to ensure metrics are in place to measure the impact of tactics in field
  • Leverages knowledge of best practices to develop key marketing insights
  • Manages and develops a team and adapts departmental plans/priorities to meet short-term team objectives
  • As a people manager within the organization, this role may have financial accountabilities and human resource responsibilities for assigned staff.

Knowledge and Skills:

  • Ability to understand the target market at a high level
  • Broad understanding of regulatory rules and regulations
  • Ability to understand all elements of brand strategy and role in executing that strategy
  • Exhibits ownership and broad accountability for projects and internal assignments; understand when it is appropriate to flag issues to management
  • Ability to understand insights and the implications, and apply those insights to tactics, business problems, and opportunities
  • Strong knowledge of MS Office applications, including PowerPoint, Excel and Word
  • Experience in pharmaceutical marketing, or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
  • Experience managing and developing others

Education and Experience:

  • Bachelor's degree in marketing, business, scientific area, or related field
  • Requires experience or the equivalent combination of education and experience



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